Combining App Store Optimization and Paid User Acquisition to drive app growth

In this video, Thomas Kriebernegg, Managing Director and Co-Founder of App Radar, talked about strategies to drive app growth by combining ASO with paid user acquisition. He provides a framework for sustaining a flow of high-quality users, improving keyword ranks and visibility, and boosting organic installs. A 5 step framework to boost app growth was shared by Thomas during this session.


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