Anura

Anura is an ad fraud solution that accurately identifies bots, malware, and human fraud.

Anura’s solution mitigates ad fraud allowing advertisers to invest more resources towards growing their business. The Anura solution works to eliminate false positives by only marking visitors as fraudulent when it is 100% confident the visitor isn’t real.

Benchmarked against validated conversion data, Anura is able to ensure the accuracy and thoroughness of the solution. Anura also offers the most detailed analytics dashboard to provide the proof of fraud. With a combination of machine learning and experienced engineers, Anura can detect even the most sophisticated fraud techniques in real-time.

Key features

Increase campaign performance
Reduce chargebacks
Reduce wasted ad spend
Reduce TCPA issues

Office Location

HEADQUARTERS

Suite 201

222 Carter Drive

Middletown, Delaware, 19709

United States

(888) 337-0641

Anura Data

Founded:	2006
Employees:	36
Revenues:	$7 Million
Social Presence:	-
Website Traffic:	-

Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb

Anura Info

Types:	Ad Fraud
Ad Formats:	-
Models:	-
Trading Models:	-

Articles from the Anura blog:

What Are Bot Farms & How Do They Work? | Anura TL;DR: Understanding and Combating Bot Farms.
Stop Losing Money: Combat Affiliate Marketing Fraud Effectively TL;DR:
ROAS vs ROI: Which is More Important? I Anura TL;DR:ROAS and ROI are both essential but serve different purposes. ROAS measures ad efficiency, while ROI shows total profitability. Use both to guide short-term tactics and long-term strategy—but be...
Risks to Brand Reputation | Anura TL;DR: Your brand reputation is what others believe about you—not what you say. While trust fuels customer loyalty, talent attraction, and investor confidence, digital risks like ad fraud, misinformation,...
Best Pay-Per-Click Sites for Affiliate Marketers | Anura TL;DR: PPC affiliate marketing can boost reach and revenue, but not all programs are equal—and fraud is a major risk. Choose platforms with strong networks, high-quality ads, and real-time fraud protection...

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