Google Play

Google Play is a digital distribution service operated and developed by Google. It serves as the official app store for the Android operating system, allowing users to browse and download applications developed with the Android software development kit (SDK) and published through Google. Google Play also serves as a digital media store, offering music, magazines, books, movies, and television programs. It previously offered Google hardware devices for purchase until the introduction of a separate online hardware retailer, Google Store, on March 11, 2015.

Google Play Features

Beta Program Feature
Disable Automatic App Updates
Device Management Feature
Early Access Feature
Game Demos Before Installing
Parental Control Feature
Add Apps to Wishlist
Fingerprint Authentication for Purchases
Hide specific results

Google Play Info

Platforms:	Android, iOS
Types:	-
Groups:	App Stores

Google Play News

Is your ASO strategy ready for the rise of AI? Posted on July 03, 2025 by Nayden Tafradzhiyski How AI is reshaping App Store and Google Play algorithms Key changes in user behaviour and algorithm interpretation Tactical ways....

Google Play Videos

ASO is Dead ASO is dead and we are now in the world of ASO 2
How to be flexible with Google Play experiments In order to improve optimization, boost growth, and broaden visibility, Dimitris Drakatos, SEO and ASO Lead at Peanut, demonstrates how to be more adaptable and effective with the Google Play Store tests

Google Play Podcasts

#236: Web-first growth: the new playbook for app UA with Gessica Bicego, Marketing & Growth Consultant If there is one feature that helps app marketers to persevere through so much of a market change, it is adaptability
#222: App marketing success in the privacy-centric era with Nicoline Strøm-Jensen, Head of Program Management at Adjust Last year, we celebrated the 15th anniversary of the App Store and Google Play
#221: Shaping the future of alternative app distribution: regulation, trust, and growth with Shalom Michaeli, Managing Director, Alternative App Stores at Digital Turbine A quick trivia question – what was significant about the year 2008 technology-wise? It was the year when Bitcoin was introduced, and Spotify was launched
#186: The best and worst mobile user experiences with Eric Futoran, Co-Founder of Embrace User experience
#141: The App Stores reverse engineering with Simon Thillay, Head of ASO at AppTweak Stores

Google Play Competitors and Alternatives

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appland

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Samsung

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Appolicious

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Easy App Reports

Build app dashboards with ease.

Apple

iTunes is the world's easiest way to organize and add to your digital media collection

Google Play Reviews

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