AppAgent is a strategic and creative marketing partner for top mobile brands and game publishers. We provide dedicated, experienced mobile professionals who truly care about the success of your business.
Challenges we typically solve
- Defining how to grow your app or game
Launching a new mobile product
Improving UA performance
Increasing organic traffic
Building or fixing mobile analytics
Categories with strong expertise
Gaming (50% of the portfolio), then Business, News, Travel, Education, Health & Fitness, Finance, generally subscription-based apps
Clients in 24 countries
Who is behind AppAgent
Peter Fodor / Founder and CEO
Peter founded AppAgent in 2016 after spending a decade in the advertising business and four years running his own mobile studio. Peter has been involved in the marketing of 50+ apps and brings to the table a broad expertise in go-to-market strategy, scaling businesses, building growth teams and setting effective processes.
Martin Jelinek / Head of Marketing
A founding member of AppAgent, with a focus on data and strategy. Has been in gaming since 2010, mobile marketing since 2016.
Tina Lovasic / Head of the Creative Studio
Was a photo and video producer for lululemon athletica and Rogers Communications in Canada. Now overseeing all of the creative jobs at AppAgent.
Richard Horin / Creative Director
Has been in advertising since 2002. Founded his own mobile studio in 2011. Was a gaming art director at Geewa and has been with AppAgent since 2017.
- Marketing strategy (go-to-market and growth strategy)
Ad creatives production (static and video ads)
Paid user acquisition (on Facebook, Google Ads, Apple Search Ads and many other ad networks)
App Store Optimization (ASO)
Data analytics (Product analytics, Marketing analytics)
Peter Fodor / Founder and CEO
Mobile marketer, passionate cyclist and traveller with his family caravan, tireless tester of mobile games and apps in his free time.
Pod Kesnerkou 3229/1
150 00 Praha 5-Smíchov
- USER ACQUISITION
- GROWTH PROGRAM
- APP LAUNCH PROGRAM
- CREATIVE SERVICES
|App Marketing, User Acquisition
What is mobile creative strategy and how to create one Posted on May 09, 2022 Here are a few examples of some USPs we defined at AppAgent for our clients.
How to build a brand for mobile app Posted on November 18, 2021 ...clients define these core components of their brand, we developed a Minimum Viable Brand framework at AppAgent.
How to increase App Store conversion rate: spy on competitors Posted on July 22, 2021 And Clash Royale is “Me against you”, a position we defined at AppAgent.
How to analyze app users' and game players' motivation Posted on June 28, 2021 ...simply want to make what they want, right? These are the 5 ways how we mine motivational drivers at AppAgent.
How automation can simplify mobile ad production Posted on March 01, 2021 What are the two main types of automation we use at AppAgent? When does it make sense to use automation? What are the extra costs and potential gains?....
Influencer Marketing Intelligence & Analytics
The Shortest Path to Exceptional Marketing
Your partner for real app growth
Turn impressions into installs
We design, develop and grow mobile products.
Truly effective mobile marketing
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