Qriously

Taps the value of opinions

Qriously is a next generation mobile advertising platform, which poses questions to Smartphone users effectively enabling them to self-select the adverts that they will then see. By serving questions on Smartphone apps, Qriously helps advertisers and marketeers reach the audiences that are most appropriate to them and also gives data scientists valuable analysis on the power of opinion-based marketing. Based in New York, London and Vienna, Qriously currently offers two main solutions – AdVox, featuring opinion targeting and retargeting and Pulse, which measures ‘real time sentiment’ and is predominantly location based.
Qriously works in a fairly simple way, a question is served in an app where an advertisement is normally placed, users will then answer the question and be shown an ad that is relevant to their answer. Users can be continually re-targeted in this way for the duration of a campaign, and to ensure the continual campaign optimisation a question will also be served after the advert is shown to get a true measure of the success of the campaign. Data can be analysed in real-time, making Qriously a genuinely valuable service to advertisers, marketers and data scientists.

  • Taps the value of opinions by serving questions on Smartphone apps to allow users to self-select the campaigns they see
  • Reach consumers that have a genuine need for products and services with pioneering opinion targeting technology
  • Access location based collective intelligence on user needs and requirements

Qriously Info

Platforms:Android, IOS, Mobile Web
Key Markets:UK, USA
Types:Mobile Ad Network
Ad Formats:Banners, Rich Media, Text
Models:CPA, CPL
Targeting:Country, Demographic
Trading Models:Fully Managed
Tracking:Custom
Qriously News
Latest Tweets from Qriously:
  • qriously

    RT @coinbase: Coinbase Reports: In time for #InternationalWomensDay, we asked 6,000+ women about their thoughts on money, the current finan…

    Retweet Reply Favorite (about 40 days ago)
  • qriously

    RT @coinbase: Nearly ⅓ of college-educated women we surveyed with @qriously do not believe they have equal access to the financial system i…

    Retweet Reply Favorite (about 40 days ago)
  • qriously

    Research to understand consumer Audio consumption habits in the US Hispanic Market: https://t.co/CmTPcbxHon #MarketResearch #mrx

    Retweet Reply Favorite (about 84 days ago)
  • qriously

    Very excited to be attending Silicon @milkroundabout on Sunday. We're hiring for multiple positions - if you'd like… https://t.co/HYwwhT33Uv

    Retweet Reply Favorite (about 145 days ago)
  • qriously

    RT @_DrLisaC: Fascinating talk by Duncan Stannett from @qriously at #BigSurv18 - using machine learning to better predict user demographics…

    Retweet Reply Favorite (about 173 days ago)
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