SSP

SSP, stands for Supply Side Platform, is an online software solution for publishers to manage advertising inventory, both desktop and mobile, to sell and fill it with ads from multiple advertisers in real time and track revenue they generate. SSP helps publishers with solving one of the challenges publishers are facing – to keep their fill rate as high as possible. A fill rate is an important metric that measures a ratio between how many impressions publisher’s inventory is getting to the total volume of available impressions to claim.

List of supply-side platforms (SSP's)

Updated: September 20, 2019

AdColony

The Mobile Ad Quality Marketplace

10
(1 vote)
(1) REVIEWS
FoundedEmployeesRevenuesSocialTraffic
2008304$192m+25k4m+

Founded in 2011, AdColony was created by mobile developers, for mobile developers and has grown into one of the largest mobile advertising and monetization platforms in the world with a reach of more than 1.

Learn more about AdColony

Hyper Ad Exchange

Global programmatic native ad platform

10
(1 vote)
(1) REVIEWS

SmartyAds

The Full-Stack Programmatic Ad Platform

10
(1 vote)
(1) REVIEWS
SmartyAds SSP provides an all-in-one solution for publishers to monetize their content.

 SmartyAds is cutting-edge programmatic advertising platform tailored to the needs of supply and demand partners, data management platforms, ad networks, and agency trading desks. SmartyAds technology allows to create, launch, manage, and analyze digital ad campaigns in the most convenient way.

Learn more about SmartyAds

ByteDance

We are building the future of content discovery and creation.

(0) REVIEWS

GOWIDE Ad Network

Mobile Advertising and App Monetization Services

10
(1 vote)
(1) REVIEWS

YOC Group

Engaging global advertising

(0) REVIEWS
FoundedEmployeesSocial
2015100-12512k+

App Booster

Self-service platform for mobile engagement and installs

(0) REVIEWS
SSP Advertising Resources
  • Top Ad Servers (2018) Posted on October 25, 2017 by Artyom Dogtiev It consists of several key players and technical solutions, namely - advertisers, publishers, SSP (stands for Supply Side Platform), DSP (Demand Side Platform), ad networks and advertising agencies.....
  • Top App Install Ad Platforms (2019) Posted on August 17, 2017 by Artyom Dogtiev ...marketing and analytics services, from supply-side to demand-side, including Advertiser Self-serve, DSP, SSP, DMP and Creative Lab.
  • Top Mobile Ad Networks 2018 Posted on May 16, 2017 by Artyom Dogtiev ...advertising industry landscape consists of two major parts - Supply, that is presented by publishers and a SSP (stands for Supply Side Platform) that aggregates mobile inventory hundreds of thousands of publishers....
  • Top Mobile Advertising Companies (2019) Posted on May 12, 2017 by Artyom Dogtiev Demand side platforms (DSPs) Mobile ad servers and supply side platforms (SSPs) App install platforms Mobile advertising analytics and attribution Mobile marketing automation....
  • Top DSPs (2018) Posted on May 12, 2017 by Artyom Dogtiev ...buying platform DataLift360 now provides access to over 30 programmatic mobile display, video and native SSPs and exchanges, and other supply sources through its self-service platform.
SSP Advertising News

 

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