Subscription Margin Optimisation and Web2App Transition

In this talk, Kirill Potekhin, CPO of Adapty, will examine web2app as a substitute for in-app subscriptions and go over essential in-app subscription standards for developing a successful app business.

Over 90% of apps make money through in-app purchases, making them the most common form of app monetization. However, gaining clients profitably becomes harder every year due to rising competition and a lack of marketing attribution.

Join us to learn exclusive data insights from more than 7,000 of the biggest publishers and apps globally and to find out how to create a scalable web2app acquisition channel.

Get connected with the best app marketing, engagement, UA, analytics and revenue platforms & services