Twitter adds Stories equivalent called fleets

Anne Freier | March 5, 2020

App Business

Twitter is making a change to how people share their thoughts on the micro-blogging site. Ever since its launch in 2006, users had one way to share news, opinions, later images and videos – using 280-character post.

But now, the company is testing ‘fleets’.

They’re the equivalent to Stories: fleets can be posted to timelines and then disappear after 24 hours.

The fleet is currently in testing in Brazil, but could be rolled out internationally soon.

“Twitter is for having conversations about what you care about,” explained Mo Aladham, a Twitter group product manager, in a blog post. “But, some of you tell us that you’re uncomfortable to tweet because tweets are public, feel permanent, and have public counts (retweets and likes). We want to make it possible for you to have conversations in new ways with less pressure and more control, beyond tweets and direct messages. That’s why starting today in Brazil, we’re testing fleets, a new way to start conversations from your fleeting thoughts.”

Creating a fleet is simple. Just click the button on the top of the home screen, type 280 characters, add photos or videos, and post.

Fleets are shown in a side row of posts and people who follow you can see them.

Compared to the tweet, fleets cannot be retweeted.

Fleets are a way to share thoughts that customers may not want to last forever. For Twitter, it’s an opportunity to play catch up with Instagram, Snapchat and Co. – all of which have long rolled out Stories features.

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