Alexander and Laura from Customlytics are joined by Daniel Hurrle to use the Marketing Master Map, a top of the line, industry-acclaimed framework to share the importance of user generated content ads as performance boosters. They dive into the impact of user generated ads on the performance of apps as opposed to over-priced, generic agency produced content using a client case study that was awarded by TikTok as “Best Practice”.

You can check out the full video below: