Are you using a fork to eat soup? If you’re not using the right data for App Store Optimization (ASO), you just might be. ASO is not SEO (Search Engine Optimization) – so what is it exactly? Join Dave Bell of Gummicube to learn all about the true nature of successful optimization, how to get the data that drives it, and the steps you can take to optimize for the app store of tomorrow.

You can check out the full video below: