In this workshop, Natalie and Bella talk about the importance of creative, how to test, edit and report which creative works best. You will learn about what a creative ad is and why do we care so much about creatives. Creative hits are ads that networks dedicate the majority of ad spend to and they create the most impact and efficiency. This video dives deeper into the impact of creativity on paid social content through a real life project example.

You can check out the full video below: