As we begin an exciting new year, we look back at the most popular shopping apps of 2022. Thanks to AppTweak’s new AppDNA feature, we can break down app store categories into more comprehensive classifications that better match an app’s intended purpose. For example, apps in the Shopping category can range widely from fashion apps to grocery, marketplace, retail, home design, etc.
In this article, we will focus on the most downloaded apps in the Shopping category by AppDNA.
Most downloaded fashion apps in the US in 2022
With over 24 million downloads so far, SHEIN is the most downloaded fashion app on both the app stores in the US in 2022. SHEIN is a fast-fashion e-commerce platform offering affordable apparel for women, men, and kids. The app particularly saw an incredible 13.5M downloads by Google Play users in the US market.
Shop follows with 15 million downloads on both Google Play and the App Store. Shop, initially a shipment tracking app developed by Shopify, also features brands on their app, allowing users to stay connected with their favorite brands in one place. Temu and Cider also make it to the top 10 fashion apps on both stores, reaching more than a million downloads in 2022. The Chinese app Temu launched recently, witnessed immense popularity among US consumers just in its first month after launch. This steady and incremental growth led the shopping app to climb to the top charts in the US on both the app stores.
Interestingly, with more than 6M downloads on both the app stores, GOAT emerged as the most popular go-to online marketplace for high-end sneakers and accessories in the US. Whereas, PatPat is the only app for kids and baby clothing that makes it to the top 10 in the fashion AppDNA on both the app stores.
Most downloaded marketplace apps in the US in 2022
OfferUp (6.4M downloads) and Etsy (6.9M downloads) are the two most downloaded marketplace apps on Google Play and the App Store respectively in the US so far in 2022. Both are online marketplaces that connect sellers with buyers but offer different goods. While OfferUp allows people to sell and buy electronics, clothing, and cars, Etsy focuses on handmade or vintage items and craft supplies.
Mercari, a Japanese e-commerce company founded in 2013, ranks #5 on the charts. Soon after its release in the US in 2014, the e-commerce app quickly rose up in the top charts and secured its position alongside other online retail giants like Poshmark and eBay.
Additionally, many popular local marketplace apps such as Craigslist, Marketplace, and 5miles continue to dominate the top charts on both app stores.
Most downloaded furniture apps in the US in 2022
The Home Depot ranks #1 on both Google Play and the App Store in the US, securing an incredible 10M total downloads so far. Founded in 1978, The Home Depot is the largest home improvement retailer in the US. The app, which caters to people worldwide, offers a wide range of building materials, home improvement, lawn, and garden products, as well as provides DYI ideas, installation, repair, and other services.
Lowe, Wayfair, Overstock, and IKEA are other popular furniture apps in the top 10 that stand out among competitors in the industry. Some of these top-selling furniture apps use augmented reality (AR) modeling to help users get a realistic view of how the decor and the furniture will blend into the entire home design. Bed Bath & Beyond, Ashley HomeStore, HomeGoods, and Home by ShowingTime also witnessed major downloads in the US top charts for their affordable stylish furnishings and home decor products.
Most downloaded retailer (B2C) apps in the US in 2022
It is no surprise that the online retail giant Amazon Shopping tops the list as the most downloaded retailer app on both the app stores in the United States, surpassing a record 27M downloads in total in 2022 so far.
AliExpress and Wish are not too far behind in the charts, both securing more than 5M downloads respectively on the app stores in the US. While AliExpress is a Chinese online retail platform that offers products to international online buyers, Wish is a US-built mobile shopping app that is home to millions of items from around the world.
Among the top retail apps, GameStop and Academy Sports + Outdoors are the only two gaming and sports merchandise apps that have made it to the top charts.
Most downloaded sneakers and streetwear apps in the US in 2022
In the sneaker app market in the US so far, Nike: Shoes, Apparel, Stories kicks this list off, drawing a total of 13.5M downloads across both app stores. Nike SNKRS continues to lead the charts with its one-stop-shop app, allowing users to explore, buy, and share the most sought-after sneakers and apparel.
Adidas, StockX, Stadium Goods, and Foot Locker follow hot on the heels in the sneaker and streetwear top charts. StockX, as the name suggests, serves as a stock market where buyers place bids and sellers ask for prices. Besides specializing in sneakers, the StockX app offers the latest streetwear, accessories, and handbags. Stadium Goods is another go-to platform for a great sneaker catalog, streetwear brands’ latest collection, and vintage tees.
Most downloaded wholesaler (B2B) apps in the US in 2022
Business-to-business (B2B) marketplaces allow buyers and sellers to meet in one digital space. Alibaba.com, the leading platform for global wholesale trade, tops the B2B marketplace list with a sweeping 10M total downloads across both app stores in the US in 2022. This Chinese-based company serves millions of buyers and suppliers around the world.
In the list of growing B2B marketplaces in the US app stores are DHgate, Wholee, and Faire. DHgate is another global Chinese B2B marketplace selling a variety of Chinese goods – from electronics and clothes to other wholesale consumer products. Securing the fourth position in the top charts is the retail giant Amazon Business offering a user-friendly shopping experience via its app. Nihaojewelry is the only wholesale fashion jewelry app that has made it to the list.
Interestingly, the new app TapMob.io has also secured its place in the top downloaded wholesaler apps in the US. TapMob helps connect influencers with brands and major app companies by enabling them to choose from a variety of advertisers who resonate with their brand and instantly generate revenue by creating video ads.