Thomas Graziani (CEO of WalktheChat) spoke at App Promotion Summit London WFH 2020 about how to promote apps on Chinese social media.

Thomas covers the following topics in his talk:

➡️ Overview of the Chinese ecosystem for app promotion
➡️ Tencent, ByteDance, Baidu: comparison of CPM, strategies and case studies
➡️ Localising your app for the Chinese market

You can check out the video below: