Outbrain joined us at App Promotion Summit London WFH 2020 and talked about how to leverage native for apps to acquire new customers.

In their panel they had Kelly Hayes (Account Director, Publisher & Brands at Outbrain) and Faye Liddle-Moore (Commercial Director, Northern Europe at Outbrain) alongside their client and a long-term Outbrain partner, Jamie Day (Performance Marketing Manager at Lifesum)

The panel covers the following topics:

➡️ It’s a competitive market out there. We’ll briefly go through app stats and 2020 landscape
➡️ How to effectively leverage Native to meet your specific goals no matter where you are in the sales funnel. From getting your app discovered to gaining paid subscribers, we’ll go through the best strategies to meet your goals
➡️ Fireside chat with one of our app partners, Lifesum, a health company. Q&A on how they’ve successfully run Native Campaigns, their strategies, etc.

You can check out the video below: