At App Promotion Summit USA (WFH) we ran a creatives workshop where our panelists discussed how to optimize ad creatives for best performance and different platforms as well as how to measure performance in an era in which the advertiser is blind to much user data – all using real creative examples.
Our panelists included:
⭐ Gabriel Goldberg (Creative Director @ yellowHEAD)
⭐ Noa Miller (Creative Strategy Lead @ yellowHEAD)
⭐ Kevin Kawai (User Acquisition Lead @ Fabulous)
⭐ Will Hughes (VP of Creative @ Tilting Point)
You can check out the full video below: