In this session, we explore how your organic strategies like ASO and SEO impact your paid acquisition efforts and vice versa.

Arthur Kolayan (VP Sales & Partnerships @ Jellyfish) will answer questions like:

➡️ What is the effect of Apple Search Ads on organic rankings?
➡️ Why optimizing your app store page can decrease your CPA?
➡️ What happens with organic installs if you stop your media?

You can check out the full video below: