Anura

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Anura is an ad fraud solution that accurately identifies bots, malware, and human fraud.

Anura’s solution mitigates ad fraud allowing advertisers to invest more resources towards growing their business. The Anura solution works to eliminate false positives by only marking visitors as fraudulent when it is 100% confident the visitor isn’t real.

Benchmarked against validated conversion data, Anura is able to ensure the accuracy and thoroughness of the solution. Anura also offers the most detailed analytics dashboard to provide the proof of fraud. With a combination of machine learning and experienced engineers, Anura can detect even the most sophisticated fraud techniques in real-time.

Key features

Increase campaign performance
Reduce chargebacks
Reduce wasted ad spend
Reduce TCPA issues

Office Location

HEADQUARTERS

Suite 201

222 Carter Drive

Middletown, Delaware, 19709

United States

(888) 337-0641

Anura Data

Founded:	2006
Employees:	36
Revenues:	$7 Million
Social Presence:	-
Website Traffic:	-

Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb

Anura Info

Types:	Ad Fraud
Ad Formats:	-
Models:	-
Trading Models:	-

Anura News

mCommerce prices are up following Apple privacy changes Posted on September 29, 2021 by Anne Freer "ATT has had a seismic effect on the landscape of mobile advertising," explained Anurag Agrawal, vice president of product at Moloco.

Latest Tweets from Anura:

Come with us as we look at real numbers. @anuraio's data shows an average of 45% fraud in affiliate #marketing. Whi… https://t.co/UTd50DaAw2
(about 7 hours ago)
Today on #TeammateTuesday we are spotlighting the Zamboni. Christine's dedication extends far beyond her role as ex… https://t.co/D1VAPOK6FG
(about 10 hours ago)
Every #Monday we take 15-20 minutes to share our weekend adventures & grab a bite to eat. Today's bagels were missi… https://t.co/GSF5d9XLg0
(about 1 day ago)
On this #MondayWordCheck we are taking a look at the word "viewability". Display ads are sold based on the viewabi… https://t.co/GxMvQl6BDi
(about 1 day ago)
Today is #WorkLikeADogDay, but when you work hard everyday sometimes you just need to have a little fun. Right… https://t.co/VgshbJJbwO
(about 4 days ago)

Articles from the Anura blog:

How Much Fraud Do Affiliate Programs Have? Posted on 03rd August 2022 (about 7 days ago)
Where Does IVT Come From? Posted on 27th July 2022 (about 2 weeks ago)
Bot Detection 101: What Every Marketer Should Know Posted on 20th July 2022 (about 3 weeks ago)
Are Form Bots Compromising Your Survey Data? Posted on 13th July 2022 (about 4 weeks ago)
Is Google Chrome Inadvertently Protecting Fraudulent Activity? Posted on 06th July 2022 (about 1 month ago)

Anura Rankings

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