Digital goods can now be purchased using Google Assistant

Andy Boxall | October 4, 2018

App Development

Google has added the ability for developers to sell digital goods through conversations with Google Assistant. This joins the existing method of buying physical goods with voice, and apparently comes after feedback from developers.

Everything from one-off purchases to subscriptions, and even expansion packs can be purchased this way, and the new action will operate on devices including phones and Google’s smart displays.

Google writes:

“One of the common questions we get from developers is: how do I create a seamless path for users to complete purchases across all these types of devices? Today, we’re making these easier for developers with support for digital goods and subscriptions, and Google Sign-in for the Assistant.”

In its announcement, Google gives the example of buying upgrades to the Castle Master game simply by saying “play Castle Master,” or subscribing to meditation app Headspace after a single voice request.

The feature will first be available to users in the United States, and will expand to more locations in the near future.

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