In mobile, there are two fundamental ways how people discover mobile apps – via ads or built-in search. The latter marketing channel is what the App Store Optimization technique was developed for – to make mobile apps better discoverable by specific keywords, whenever people pull out their smartphone to look up for a new app.
Perhaps one of the most well known stats about search on app stores is that it commands around 65% of all app installs and to take advantage of that major channel you need solid knowledge what works and what don’t in ASO today.
This webinar from Gummicube will lay out for you what you need to know about App Store Optimization to drive more installs for your app and ultimately increase your app revenue.
The webinar will be lead by Dave Bell, CEO @Gummicube
Dave Bell is an entrepreneur and recognized pioneer in the fields of mobile entertainment and digital content distribution. He has been featured in and is a frequent contributor to Inc. Magazine, Newsweek, VentureBeat, Website Magazine, Mobile Marketer, Mobile Retailer and numerous other publications.
In this Webinar you will learn:
- what ASO actually involves and what needs to be done to make it successful
- how to set realistic expectations and goals from ASO
- how most ASO tools they are using may be hurting their ASO
- why ASO is not the SEO for apps
Sign up here https://zoom.us/webinar/register/WN_EKKzwKTqS-OsEEQjFmlYGQ and tune in on March 5 on 9 am PST.