Appier

Making cross screen easy with artificial intelligence

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Appier is an ad tech company offering cross-screen marketing solutions to advertisers worldwide. Appier delivers marketing content to the right audiences, at the right time, on the right screen to drive app installs. The company offers the following:

  • Artificial intelligence-based analytics
  • Cross-screen targeting to reach high value users
  • Expertise in high growth Asian markets
  • Frequency capping across screens to control brand exposure

Appier Services

  • User Acquisition
  • On-site conversion
  • Engagement
  • Data Intelligence

Appier Info

Platforms:-
Types:App Installs
Groups:AI Marketing, App Marketing, User Acquisition
Appier News
Appier Podcasts
Articles from the Appier blog:
  • What is Consumer Price Index (CPI)? The Consumer Price Index (CPI) is a statistical measure that tracks the average change over time in the prices paid by consumers for a basket of goods and services. It is often used as an indicator of...
  • What is Lifetime Value (LTV)? LTV, or Lifetime Value, is a key metric in business and marketing that estimates the total revenue a customer generates over their relationship with a company. It’s a powerful tool for understanding...
  • What is Average Revenue Per Paying User (ARPPU)? ARPPU stands for Average Revenue Per Paying User. It’s a key metric used by digital marketers, app developers, and SaaS companies to measure how much revenue, on average, each paying customer generates...
  • What is Return on Investment (ROI)? ROI stands for Return on Investment. It’s a simple yet powerful metric that helps you measure how much profit or value you gain from an investment compared to what you spent. In other words, ROI tells...
  • What is Churn? Churn, also known as customer attrition, refers to the number or percentage of customers who stop doing business with a company within a specific timeframe. It’s a vital concept for businesses, particularly...
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