IMA

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IMA is an influencer marketing agency that helps brands to engage and reach audiences on a global basis. They feature a network of over 20,000 influencers and will match a brand to one of them based on data; this creates a bespoke image for the brand.

Clients with the agency include Calvin Klein, Mini, Diesel, Samsung and TomTom.

IMA Info

Platforms:	-
Types:	Agencies
Groups:	Influencer Marketing

IMA News

Spotify rolls out Podcast Ads in the UK Posted on January 22, 2021 by Anne Freer “Unlike some digital media channels, podcasts are intimate, they are trusted, they reach people in a very direct and personal way.
51% of Gen Z shop with brands that align with their own core values Posted on January 22, 2021 by Anne Freer
Curtsy clothing resale app raises $11 million in Series A Posted on January 22, 2021 by Anne Freer
Pinterest adds personalised messaging ad format Posted on January 21, 2021 by Anne Freer
Mobile users spent 30% more on apps in 2020 Posted on January 21, 2021 by Anne Freer
TikTok in China (Douyin) adds payment option Posted on January 20, 2021 by Anne Freer
Snapchat launches video takeover ad option Posted on January 20, 2021 by Anne Freer
LinkedIn adds links to Stories on mobile app Posted on January 20, 2021 by Anne Freer
68% of US marketers to work with influencers in 2021 Posted on January 19, 2021 by Anne Freer In 2019 an estimated 55.
Changes to Apple IDFA and IP-based games shaping mobile app market 2021 Posted on January 19, 2021 by Anne Freer Optimal user-registration funnels and onboarding processes will be paramount, as iOS 14’s new advertising....

IMA Insights

Give Gamers What They Want: 5 tips to make better games through feedback testing Posted on January 21, 2021 Development - Show character animations or game mechanics in action to gauge player reactions.
CPI vs. CPA vs. CPM – guess who will win in 2021? Posted on January 21, 2021 ...advertisers have the option of dynamic CPM, which accounts for multivariate optimization, predicting the optimal bid price while maximizing the goal KPI.
Progressive Web App: e-commerce bonanza beckoning? Posted on January 20, 2021 Image source - Hakernoon The world of apps is a dynamic realm where novel tendencies keep appearing....
3 app scalability musts as media companies move to new digital platforms Posted on January 20, 2021 In our estimation, we’re about to see an explosion of new services coming to digital home assistants and connected....
The 7 steps for an app project Discovery phase Posted on January 19, 2021 Budget and Timeline Estimates.

IMA Rankings

Top App Analytics Companies (2020) Posted by Artyom Dogtiev ...have a higher chance of generating more recurrent revenue, particularly if in-app purchases are your primary income source.
Top App Marketing Companies (2020) Posted by Artyom Dogtiev So, keeping this picture of a highly competitive mobile app market in mind, imagine what it takes for an app developer to compete.
Top App Store Optimization Companies (2020) Posted by Artyom Dogtiev
Top Influencer Marketing Companies (2020) Posted by Artyom Dogtiev
Top Push Notifications Services (2020) Posted by Artyom Dogtiev
TikTok Marketing Companies (2020) Posted by James Cooper
Top User Acquisition Companies (2020) Posted by Artyom Dogtiev

IMA Competitors and Alternatives

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Everywhere

When it comes to influencer and social media marketing, we get it.

IMA Reviews

10 Users (2 votes)

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