Privacy has taken center stage in mobile app marketing and iOS 14 in particular – dramatically impacting measurement technology, remarketing, UX, and overall made it much harder for brands to monetize on iOS.
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Get StartedTo help make sense of it all, this guide provides industry pro tips, tricks, and strategies that will help you navigate through the iOS 14 terrain, and gain a bold new competitive advantage for your business.
Highlights include:
- An overview of the changes introduced with iOS 14 and the impact on measurement technologies
- An in-depth look at SKAdNetwork’s timer mechanism and how to overcome the timer challenge
- Different strategies for splitting your 6-bits and making conversion values work for you
- Tactics that will help you optimize IDFA opt-in rates
- AppsFlyer’s suite of solutions for iOS 14