Is your ASO strategy ready for the rise of AI?

Posted: July 3, 2025

Join Yodel Mobile by NP Digital on Wednesday, 10th July at 3:30 pm BST for Cracking the Algorithm: How AI is Rewriting App Store Success, a free webinar designed to help you future-proof your ASO strategy in the age of AI.

AI is expected to grow at an annual rate of 36.6% through to 2030 [Grand View Research], transforming nearly every industry, including app stores. As Apple and Google increasingly rely on AI to power search, rankings, and recommendations, your ASO strategy must evolve too.

What will you learn?

This webinar explores how AI is transforming the world of App Store Optimisation. Yodel Mobile experts will uncover what’s changing in app store algorithms – from search intent to natural language processing – and share practical tips for adapting your ASO strategies in this new AI-driven landscape.

You’ll also learn how to leverage AI tools for smarter keyword research and discover actionable insights to boost visibility and drive more conversions.

Yodel Mobile experts will guide you through:

  • How AI is reshaping App Store and Google Play algorithms
  • Key changes in user behaviour and algorithm interpretation
  • Tactical ways to evolve your ASO for 2025
  • Tools and techniques to enhance keyword research and improve conversion rates

Who will you hear from?

You’ll be joined by leading ASO and app marketing experts from the Yodel Mobile team, who have supported hundreds of apps through growth and transformation:

Have questions? We’ve got answers.

We’ll wrap up the session with a live Q&A – your opportunity to ask anything and everything about adapting your app growth strategy for the future. You can even submit your questions in advance when you register.

Spaces are limited, so don’t miss your chance to gain an edge in a rapidly changing app store ecosystem. Register now.