Virtual yearbook app for Snapchat secures $1 million in funding

Anne Freier | September 30, 2020

App Business

HAGS, the app that lets students sign yearbooks via Snapchat, has received a $1 million investment led by GV, with participation from BoxGroup and various angel investors as the start-up looks to help students bond virtually.

The post-COVID classroom is one of reduced social contact and less in-person time with friends at school.

That’s why HAGS decided to launch a digital yearbook that lets students at high school post messages to friends.

It emulates a real yearbook experience, only via Snapchat.

HAGS actually stands for “have a great summer”. Following its launch, the app was used by tens of thousands of students, according the company.

Its founders are a team of 18 to 23 year-old entrepreneurs.  

The app connects high school networks and has been calling for ambassadors at schools to advocate for using the app.

Given the timing, with extended lockdowns and virtual classrooms, the app launch comes at a good time for HAGS.

The app plans to roll out additional features over the coming months and extend on core functions using the funding.

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