Mobile ad platform RevMob announced that it had expanded its headquarters in Sao Paulo to double office space and welcome new hires. The move is part of an ongoing strategy to grow. Since 2014, the firm has tripled its tech team and added 50% new employees to its business force.
Pedro Jahara, CEO of RevMob, says:
“As big brands take a closer look at mobile advertising as a vital tool for effective marketing, we are revving up here at RevMob to drive the evolution of the mobile advertising industry. We believe RevMob can deliver the depth of service that big brands are seeking by continuing to build out our technology, hiring premier talent and growing our marketing and strategy team.” “With our rapid growth and new partnerships, we aim to offer companies the invaluable mobile consumer demographics that companies are seeking.”
RevMob launched in the US in 2011, with over 10,000 publisher partnerships, as well as an advanced campaign-targeting algorithm that recommends apps on a per-user basis, the ability to charge per download, and a 99.9% fill-rate in every country. Among its clients is a Fortune 500 company.
With mobile ad spending to increase by 430% by 2016, according to findings by eMarketer, RevMob is well aligned to offer its clients the tools to target their ads better.