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App Industry News

The latest news from the global app industry

47% of app marketing budgets generate only 7% of value

Is your ASO strategy ready for the rise of AI?

Zenni Optical appoints Yodel Mobile to lead full-funnel mobile growth strategy

PWA technology emerges as a stable alternative amid Android distribution challenges

Mobile apps are missing 85 % of their potential audience by ignoring web acquisition

The power of ChatGPT comes to ASO with APPlyzer Chat

App Promotion Summit NYC speaker line-up goes live

Payment failures kill growth as 94% of apps face infrastructure crisis within 12 months

How to capture millions in newly unlocked revenue [online event]

TeleStore opens new opportunities for browser game and app creators

Cracking the code to web revenue in the new app economy

AI is undermining traditional app growth models

APS Berlin is back on November 27th, 2025

REPLUG becomes certified Moloco partner to strengthen programmatic app growth capabilities

web2wave and Primer partner to bulletproof mobile app payment revenue

Inside the big ideas from MAU Vegas 2025

Web payments are changing the rules of app monetization

Untangling the modern MarTech stack

eCommerce panel unveils five-point playbook for growth at APS London 2025

Yango Ads debuts “Points of Growth”, a podcast unpacking what’s next in adtech

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