With consumers now spending $120 billion on mobile apps worldwide, App Annie has become a trusted source for data and analytics.
“As the mobile performance standard, we are in a unique position to lead companies through mobile transformation,” explained Ted Krantz, CEO, App Annie. “We are proud of this $100M ARR achievement. We will continue to lead the industry with the highest quality data, delivering predictive and prescriptive insights and partnering with our customers in a mobile-first world.”
In addition, the company revealed the launch of a Mobile Web Intelligence product which joins mobile web and app metrics for more comprehensive insights.
Indeed, a recent report by E*Trade found that users who used both mobile web and app generated 70% more revenue than users who only used web. And users who used mobile and advanced trading platforms generated 50% more revenue.
The Mobile Web Intelligence solution will offer full insights into mobile and web usage as well as benchmark performance data.