Is your MarTech stack helping your app grow or holding it back?

Many businesses are unknowingly wasting budget, missing key conversion opportunities, and falling behind competitors because their MarTech stack has grown chaotic, outdated, or poorly integrated.

This in-depth guide by ConsultMyApp and Business of Apps helps you recognize the symptoms of a broken stack and lays out a clear, actionable path to fix it.

🧩 Inside the guide

Why MarTech stacks go wrong

Understand how layered tools, patchwork integrations, and siloed data lead to “Frankenstacks” that waste time and resources.

What it’s costing you

Discover the hidden costs: manual work, missed personalization, bad attribution, and campaign delays — all of which erode ROI.

Why AI isn’t the fix

AI can’t help you if your data isn’t clean. Find out why foundational infrastructure matters more than flashy solutions.

What a MarTech audit looks like

Explore how a structured audit identifies inefficiencies, attribution blind spots, and opportunities for consolidation and automation.

Real-world tips and advice

The guide doesn’t just point out problems, it gives you pragmatic solutions tailored to your business’s size, budget, and ambitions.

🛠️ Built by experts

ConsultMyApp is a pioneering mobile marketing agency working with some of the world’s largest brands and most influential start-ups. The ConsultMyApp team is a leader in MarTech and CRM optimization, with a track record of helping brands untangle legacy tech and drive meaningful engagement.

📥 Download the guide now

Uncover the cracks in your current stack and fix them before they cost you more.

👉 Get your copy of the guide today!