Moolah Mobile, the mobile start-up created by tech graduate Vernell Woods, has just partnered with SurgePhone Wireless to make it easier for people to pay for their mobile phone bills in exchange for viewing ads.
CEO Woods was inspired to find a solution for low-income individuals to pay their phone bills when he first came across a government scheme providing subsidies to that purpose.
Moolah Mobile had already been offering gift cards and rewards to users in exchange for viewing ads.
By partnering with SurgePhone Wireless, views on ads are now directly attributed to Surge’s wireless service and taken off the bill.
The company also found a way to make the experience more seamless by only showing ads when users are between using apps.
According to Woods, the average user views two to three hours of ads and easily makes $10-$20, which is enough to pay for Surge’s mobile plan.
Users who aren’t achieving their goal, can further gain points by taking surveys or accepting other offers.
Although privacy may be a concern for users wondering what types of data the programme captures, Woods assured that Moolah does not sell data and doesn’t keep personal identifying information.
Moolah is currently available on Surge Volt Android devices and SIM Starter Kits.