Offerwalls list multiple offers that give users a reward or incentive for engaging with them. These are often in exchange for specific actions being performed. They are a popular choice for mobile app developers and can command high eCPM prices.
Offerwalls ad example (Source: MobileContentLocking)
Here are some of the biggest offerwall eCPMs along with their platform and country in the table below.
|Ironsrc (Android)||US||Between $30 to $80|
|Ironsrc (iOS)||US||Between $50 to $120|
|Chartboost||US||Averages at: $40|
|Tapjoy||US||Averages at: $60|
|Enhance||US||Averages at: $50|
Source Ironsrc, Enhance
Offer Wall Advertising News
Video is a preferred app install advertising format for majority of developers Posted on December 15, 2017 by Anne Freier Cross promotions and free app networks or offer walls are accounting for just 2% (each) of app install budget allocation.
Kimia Announces Launch of Cactus SDK - App Monetization With an Advantage Posted on June 06, 2017 by Artyom Dogtiev Formats include tried and tested banner and interstitials as well as native offer walls and suggested apps.
Fyber announces new mediation tools for mobile developers Posted on August 22, 2016 by Anne Freier It's available with Rewarded Video, Interstitials and Offer Wall advertising formats for a more convenient, one-stop shop for monetisation.
Appodeal Ad Formats: Form and Function at Your Fingertips Posted on June 29, 2016 by Artyom Dogtiev ...to see from Appodeal ad formats? Be on the lookout for interactive expandable ads and incentivizing offer walls.
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