Artyom Dogtiev

Artyom Dogtiev

In App Marketing

March 22, 2017

The hero’s attitude: take the lead while everyone else follows. Smartphone subscribers were expected to comprise 46% of the global population by the end of 2016 according to Forrester. The market opportunities will decrease quickly, but those who understand the trends will stay ahead. 2017 is not so much about new as it is about the increasing intimacy of our relationships with smartphones. This will only continue as mobile payments, wearables and AR/VR technology become more accessible and adopted. But it’s not the trends that are important, it’s the core truth they are grounded in. The question to ask is, what do the trends tell you about how users are engaging with their phones and what they expect from it? Now on to the trends…

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This article was published originally on Infinum blog. If you’re developing a mobile app on both iOS and Android, you’re bound to notice at one point that Android development simply takes longer. We’ve also noticed that, but instead of solely trusting our gut feeling, we’ve decided to pull out some real stats to prove it. Methodology We extracted numbers for 6 projects we’ve done in the last year and a half or so. The projects were chosen according to the following conditions: the project had the same app built for iOS and Android there was no legacy codebase or technical debt in general that could skew the data significantly We measured the following parameters: Lines of code Hours of work Lines of code We pulled the information on the lines

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Artyom Dogtiev

In app-analytics

March 21, 2017

Elisa graduated in Communication at PUC-Rio (Brazil) and has a Master Degree in Screen Culture by University of Roehampton (UK). Even though she is the Brazilian cliché born and raised in Rio de Janeiro, she loves visiting cold places. This article first appeared on App Radar blog. In 2015, Apple released the Apple App Analytics. The tool measures the performance of your app regarding engagement, campaigns, impressions, sales, downloads, etc. The idea is to show you how people are finding your app, track and measure campaigns, to check the retention of users and also to provide more relevant information that can help you with a marketing plan for your app. Using platform is simple, you just need to have the Admin, Finance or Sales role granted

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My name is Charles Trent and I help people build their ideas. What is Live Typing and how are you positioned in the market? Live Typing is a web and mobile application development agency. We are focused on start ups, enterprises, and non profits. We work with startups to validate their proof of concepts, Enterprises to scale their enterprise management resources and non profits to cross different mediums with their cause. What types of clients do you work with? Start ups, enterprises, and non profits. What geographies are you focused on and where are you seeing the most growth? There is a lot of growth in the US market for app developers as well as europe and even Asia is starting to become more prominent

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Artyom Dogtiev

In App Analytics

March 20, 2017

This article was originally published on Box blog. It’s easy to get analytics from videos that are posted online. However, until today, there was never an easy way to get analytics reporting from an in-store video. Imagine if you could get actionable data on who watched your video while shopping in your store. We’re talking about who watched the video, for how long, along with the gender and age of the people watching your video. All of these data points delivered to you, in real time, without collecting any information from the customer. This is a question I know many decision makers in retail have asked themselves again and again: how can I measure my ad engagement in a way that is meaningful and actionable? Am

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Artyom Dogtiev

In Wearables

March 17, 2017

Summary: Are you too looking to develop an app for wearables? Well, that brings you to a fine lot of young entrepreneurs and technology experts who are willing to make it big with wearable app development. Well, but before you actually start, are you ready to take up all the trials? Learn about the top challenges that you might face in the course of your feat. The rise of mobile computing solutions can be persistently seen in every way and walk of life. These solutions are not just allowing users to access better functional possibilities but also to connect with different services and effectively communicate with businesses and people, utilizing the newest of innovation in the tech with resourceful digital offerings. And as they evolve

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Since the beginning of October 2016 Apple has allowed app owners the chance to bid on keywords through paid advertising, within a second place auction model. Similar to other search advertising platforms, Apple’s offering has now become a necessity in any app marketing roadmap and the twist is App Store Optimization is essential to making it work. App owners are now spending their time battling for the top spots for competitor brands and are winning the conversion war, leaving other companies scratching their heads. This tactic and more are giving big brands and smaller brands a run for their money, which is why brand protection is fast becoming necessary. Users now have more options to choose from inside the App Store, with a new ability

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Ross is Content Marketing Manager at Fliplet. When he’s not making awesome mobile apps in minutes, he enjoys watching sport, and travelling the world! The growth of the enterprise mobile app is undisputed. Research shows that, with apps, retailers sell more, companies are more productive and employees are more engaged. Not only that, but it also seems that the most successful companies are no longer happy with a single app: our latest report revealed that the average company had more than 10 internal and customer-facing apps. Are enterprise mobile apps still on the rise? Towards the end of 2016, Adobe released a report detailing the growth of enterprise mobile apps. Their findings showed that 69% of departments in organisations analysed were using between 2 and

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Artyom Dogtiev

In App Marketing

March 15, 2017

Peter Fodor is the founder of AppAgent, mobile marketing experts for hire. Peter started in advertising at the renowned agency Leo Burnett, but switched to mobile gaming at 30. After running his own gaming studio, Peter created mobile marketing business AppAgent whose current clients include games publishers Polish AAA studio and CI Games. The company also works with the fastest growing CEE startup Kiwi.com and US based security software company Malwarebytes.  He regularly shares his mobile marketing insights through his blog or by appearing at conferences including the App Promotion Summit and Pocketgamer Connects. Push notifications are one of the most important tactics app developers can use to increase retention rates – but not everyone uses them appropriately. Unlike emails, which can often be trapped by

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Artyom Dogtiev

In App Marketing

March 13, 2017

Mobile app pricing is one of the difficult and crucial elements of mobile app development. It is must to apply correct pricing strategy, if you want your app to get noticed on app store. There are many factors to consider when selecting the right pricing strategy for your mobile app. In a survey, it was found that more than 30% of the traffic comes from mobile devices, and hence it is essential to choose a right pricing strategy. Before we go into detail about product pricing strategies for mobile app, let’s see what pricing strategy is. What is pricing strategy? Pricing strategy is the way you make money from your app. As most of the developers want to make money from their apps, let’s explore

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