SSP

SSP, stands for Supply Side Platform, is an online software solution for publishers to manage advertising inventory, both desktop and mobile, to sell and fill it with ads from multiple advertisers in real time and track revenue they generate. SSP helps publishers with solving one of the challenges publishers are facing – to keep their fill rate as high as possible. A fill rate is an important metric that measures a ratio between how many impressions publisher’s inventory is getting to the total volume of available impressions to claim.

List of supply-side platforms (SSP's)

Updated: May 15, 2019

AdColony

The Mobile Ad Quality Marketplace

(1 vote)

SmartyAds

The Full-Stack Programmatic Ad Platform

(1 vote)
SmartyAds SSP provides an all-in-one solution for publishers to monetize their content.

Hyper Ad Exchange

Global programmatic native ad platform

(1 vote)

YOC Group

Engaging global advertising

Appodeal

Monetize Intelligently

(1 vote)

ByteDance

We are building the future of content discovery and creation.

GOWIDE Ad Network

Mobile Advertising and App Monetization Services

(1 vote)

App Booster

Self-service platform for mobile engagement and installs

SSP Advertising Resources
  • Top Ad Servers (2018) Posted on October 25, 2017 by Artyom Dogtiev It consists of several key players and technical solutions, namely - advertisers, publishers, SSP (stands for Supply Side Platform), DSP (Demand Side Platform), ad networks and advertising agencies.....
  • Top App Install Ad Platforms 2017 Posted on August 17, 2017 by Artyom Dogtiev ...transparency, enhanced targeting, custom automation, dedicated support, and direct access to its Mobfox SSP and other leading SSPs.
  • Top Mobile Ad Networks 2018 Posted on May 16, 2017 by Artyom Dogtiev ...advertising industry landscape consists of two major parts - Supply, that is presented by publishers and a SSP (stands for Supply Side Platform) that aggregates mobile inventory hundreds of thousands of publishers....
  • Top Mobile Advertising Companies 2017 Posted on May 12, 2017 by Artyom Dogtiev Demand side platforms (DSPs) Ad servers and supply side platforms (SSPs) App install platforms Mobile affiliate networks Mobile advertising analytics and tracking....
  • Top DSPs (2018) Posted on May 12, 2017 by Artyom Dogtiev ...buying platform DataLift360 now provides access to over 30 programmatic mobile display, video and native SSPs and exchanges, and other supply sources through its self-service platform.
SSP Advertising News

 

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