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development Featured App Development Best Practices Whilst having an app developed for your business can be an exciting experience, it’s also a steep learning curve. This e-book from hedgehog lab will give you the insights you need to secure the best possible ROI from your venture. Their ebook covers the following: Why attentive design is a crucial element Why are developers unbundling their apps? Four ingredients for a perfect app (enterprise edition) A mobile app developers checklist How recycled code effects the quality of your app Four essential requirements to launch your app Five ways to get top ratings for your app Brazil Pdf 3 Featured Global Internet Industry Research – Brazil Part 5 The Global Internet Industry Research – Brazil Guide Part 5 focuses on Brazil being the world’ s 11th and Latin America’ s biggest game market. The white paper covers the following: Find out the top apps in Brazil The forecast and popularity of messaging apps Statistics and usage of apps Brazil Pdf 3 Featured Global Internet Industry Research – Brazil Part 3 The Global Internet Industry Research – Brazil Guide Part 3 focuses on Brazil being the world’ s 11th and Latin America’ s biggest game market. The white paper covers the following: The gender split of social network users The average time users in Brazil spend on social media combined Facebook user behaviour tr Featured Retail in a Post-PC world: A hedgehog lab report This white paper offers an in-depth review of the retail sector, looking at changing trends and strategies retail brands can adopt to survive and thrive amidst growing competition. The white paper covers the following: Changing trends in the retail sector Broader trends from primary and secondary research Building better experiences to boost sales Digital platforms leveraging the retail experience The Road Ahead Brazil Pdf 3 Featured Global Internet Industry Research – Brazil Part 6 The Global Internet Industry Research – Brazil Guide Part 6 focuses on Brazil being the world’ s 11th and Latin America’ s biggest game market. The white paper covers the following: The 2016 Latin America game market The demographic profile of gamers in Brazil Popular game genres in Brazil uber-statistics-report-cover Featured Uber Statistics Report Not everyone is happy about Uber's rise to dominance. How did it become so successful and controversial? Download our special two-part report on the facts and figures to see what makes Uber tick. Brazil Pdf 3 Featured Global Internet Industry Research – Brazil Part 2 The Global Internet Industry Research – Brazil Guide Part 2 focuses on Brazil being the world’ s 11th and Latin America’ s biggest game market. The white paper covers the following: Discover the key information about internet usage in Brazil Find out the average minutes per view and the time spent on mobile How Brazil, the biggest ad market in Latin America will reach 10.4 million Reais (about 3.2 billion USD) by the end of 2016 hedgehog lab Tech Healthcare Featured The Transformative Role of Technology in Healthcare Mobile has the potential to fundamentally alter the face of healthcare industry. This white paper from hedgehog lab covers the following: The Tech-ready Market Future Trends – The rise of health app development Wearables: beyond the novelty Big data and Analytics jampp Featured Consumer Behavior on Ecommerce Mobile Apps This report by Jampp covers consumer behaviour trends across the following mobile app categories: classifieds, fashion, food delivery, taxi, and travel. The report finds the following: Up to 88% decrease in consumers’ attention span year over year 52% of push messages are perceived as annoying distractions Retargeting campaigns drive at least 2x as many purchases as User Acquisition campaigns Ebook 6 Featured Why Mobile App Testing is Important to Your App’s Success The success of your app relies on thorough testing to reveal the friction points in the mobile user experience. In this ebook the following topics will be covered : Which testing elements should be included to create a comprehensive mobile strategy The challenges with mobile app testing Employing an in-app analytics tool for mobile app testing to improve the user experience Featured Hybrid vs Native Mobile Apps Customer experience for mobile is more important to your business than you might think. Choosing between developing a hybrid or a native mobile app is the core decision for any app developer to being able to deliver the best possible user experience. To demonstrate pros and cons of both app building models and help to make a choice, this white paper covers the following topics: how each model may influence on an app success the models detailed comparison how go-to-market time influences the model’s choice an app performance significance user experience release cycles the models key differences Ebook 2 Featured App Crash Research: Is your App below or above the Appsee Benchmark? App crashes are one of the biggest culprits of app abandonment and poor reviews. Assess how your app’s performance compares to trends from Appsee’s extensive research on over 500 apps. The data in this report was aggregated from over 5 billion user sessions tracked by appsee’s robust UX app analytics platform. The percentages represent the number of crashes to total number of sessions. This report will cover the following: The top performing and lowest performing app categories by OS Which specific categories deviated the most from a standard crash trend Key differences in crash rates by OS and device Ebook 4 Featured Mobile UX Design: Top Mistakes to Avoid Your Mobile UX design needs to STAND OUT in the app market. Here are the top 5 mistakes to stay away from in order to keep your users happy. In this ebook the following topics are covered: Mobile UX designs that work and why Mobile UX designs that do not work and why Design trends to watch and keep your users returning Ebook 5 Featured Key Metrics to Measure for Optimizing your App We bring you the key metrics we identify as necessary to monitor in the areas of Acquisition, Engagement and Outcome, that will empower you to maximize your app’s true potential. This ebook will discuss the following: Importance of using metrics to understand your users and their actions The key metrics you need to measure and their significance Getting started by measuring your metrics with Mobile Analytics Featured The Ultimate App Store Optimization (ASO) Cheat Sheet by AppTweak App Store Optimization (ASO) or “Mobile SEO” is crucial to get your app known. Although it is not rocket science, ASO can be very challenging, especially when it comes to keywords research. Hopefully, various tools like AppTweak can help you build an effective ASO strategy. Start by checking this ASO cheat sheet and learn the best practices to make your app shine in the app store. This PDF will provide you with the following: Actionable recommendations for both the Apple App Store and the Google Play Store. ASO best practices to maximize your app’s visibility. App Store’s requirements for your app’s metadata. Ebook 3 Featured Using UX App Analytics To Refine Your App’s Onboarding Experience The mobile onboarding experience is critical to your app’s success. Learn how UX app analytics can optimize the onboarding experience and improve user retention. This ebook will cover the following : The right and wrong ways to onboard your app’s users Mobile onboarding best practices Gaining insights from UX app analytics to optimize the onboarding experience wearables Featured Wearable Technologies hedgehog lab has created this useful whitepaper to discuss the increasing importance of wearable tech and what it means for you and your business in the future. The guide covers the following: Why wearables will become so important How you can benefit from this new sector Game changer find out what the long term impact on your industry will be App Statistics Report Cover Featured App Statistics Report In this special three-part report we take a look at the facts and figures to ascertain how much revenue has been generated by the app economy in the past five years and, also, the forecast for the next two years retail_strategy Featured Mobile Retail Strategy Whitepaper Mobile has become a key part of IT strategy for the retail industry. Hedgehog lab has prepared this whitepaper on how to be successful in retail using mobile platforms. This covers the following areas: How to integrate new technologies A discussion on the best mobile platform for you How to decide what features to include Featured UX Design Engineered UI This guide makes a strong point for how an effective User Experience Design results in high quality user experiences (CX), which are crucial to mobile app adoption, mobile app monetization and market success. It explores: key challenges in UX/UI development lean and agile processes for UX design how Zymr employs Design Patterns for multi-modal access best-in-class technology stacks for creating highly responsive UI experiences. You’ll find also included brief case studies with some of Zymr’s work in this area. apseee Featured The Definitive Guide to Qualitative Analytics There’s a “new” type of app analytics on the scene, and it’s taking the mobile ecosystem by storm. Stay ahead of the pack and learn all about how qualitative analytics can improve your app. This ebook will cover the following: The shortcomings of traditional/quantitative analytics How qualitative analytics answers these shortcomings and more Use cases- qualitative analytics in action (prepare to be amazed) pokemon-go-statistics-cover Featured Pokémon Go Statistics Report This special report looks at the multiple facets of the Pokémon GO to date, examining the facts and figures behind the popular app. Brazil Pdf 3 Featured Global Internet Industry Research – Brazil Part 7 The Global Internet Industry Research – Brazil Guide Part 7 focuses on Brazil being the world’ s 11th and Latin America’ s biggest game market. The white paper covers the following: How the e-commerce sector has expanded in Brazil Demographics of customers and their payment preferences in Latin America How B2C commerce sales are expected to reach $50 billion in 2016 Front cover Featured All You Need To Know About Apple TV The 4th generation of Apple’s set-top box device will bring with it a huge list of changes. Not only in how the service works, but in how the Apple TV and the Apple ecosystem – including App Developers – have worked together until now. hedgehog lab’s whitepaper covers the following: What is the market size for Apple TV? How to bring existing apps to Apple TV What is tvOS? Making new apps for Apple TV Untitled Featured Global Internet Industry Research – Brazil Part 1 The Global Internet Industry Research – Brazil Guide Part 1 focuses on Brazil being the world’ s 11th and Latin America’ s biggest game market. The white paper covers the following: How Brazil, the biggest ad market in Latin America will reach 10.4 million Reais (about 3.2 billion USD) by the end of 2016 The key information app marketers need to know in order to launch their game app in Brazil Statistical research on the app and game market of Brazil Untitled Featured Designing an Apple TV experience for a challenger bank This document aims to look into the exciting and fast paced fintech market. With billions of pounds being pumped into this sector over the last couple of years all over the world, it really is one of the most exciting markets, offering lots of opportunity for innovation. The ebook covers the following: Our understanding of the sector Our identified Market levers for the Fintech space ‘Advantage, challenger banks!’ Potential areas of digital disruption in fintech The future for fintech banking Featured Five Mobile Trends That Are Transforming Banking From ATMs to digital platforms, banks have always been quick to adapt to new technologies, to provide better services to their customers. The biggest trends that are currently shaping the way financial transactions will be managed in the future are in mobile. hedgehog lab’s whitepaper covers the following topics: How will banks use apps? Digital payment NFC technology Password/security Wearables Ebook 1 Featured The Ultimate SDK Guide for App Optimization Software Development Kits (SDKs) are at the core of any successful mobile app. However, it can be a long process to research and review all of the options out there. This guide aims to make your life more simple. Find out which are the top SDKs for every need of your app, without having to scour the web. This ebook will cover the following: What to consider when conducting your SDK selection process Each app optimization requirement and why it is valuable Key Features, pricing, and advantages of every selected SDK Brazil Pdf 3 Featured Global Internet Industry Research – Brazil Part 4 The Global Internet Industry Research – Brazil Guide Part 4 focuses on Brazil being the world’ s 11th and Latin America’ s biggest game market. The white paper covers the following: Advertising expenditures in the Latin America region 2016 The mobile advertising forecast in Argentina and Brazil The top ten advertisers in Brazil iBeacons Featured Offering Personalised Shopping Experiences using iBeacons hedgehog lab has created this useful whitepaper on the topic of ‘offering personalised shopping experiences using iBeacons’. The whitepaper discusses and answers the following for retailers: Demystifies iBeacons and explains how they work Gives great ideas on how to use iBeacons in your retail environment Lists the key players in the iBeacon market Copy (1) of mobile-app-marketing-campaign-playbook Featured Mobile App Marketing Campaign Playbook The popularity of mobile apps shows no sign of slowing down, but the market is saturated and standing out from the crowd can be tough to do. This playbook from DCI features the following: Advice on mobile app marketing campaigns The best ways to get your app noticed Learn the tips and tricks to success ebook 7 Featured The Path to your App’s Success: Release, Analyze, Optimize, Repeat! The success of your app relies heavily on how you go about every step of the process, from release to optimization. The topics covered include: How to prepare prior to releasing your app How in-app analytics helps you gain insights for optimizing your app The app optimization process avazu Featured Global Internet Industry Research – Russia Part 1 The Global Internet Industry Research – Russia Part 1 focuses on the state of the Russian mobile internet marketing industry. Key takeaways from the data include: There are 50 million people in Russia accessing the internet via mobile phones By 2020, Russia will have more than 186 million smartphone users In Russia’s mobile device operating system market Android leads with 64.52%, with iOS far behind on 24.44% cars. Featured Connected Cars – State of the Industry Report In hedgehog lab’s report they aim to identify present and emerging technologies, changing innovation trends, the ability of the customers to adapt to it, and the overall influence of trends and technologies on the automotive sector. Their whitepaper covers the following: Building the case for connected cars Connecting the dots in the automotive sector Quest for the right technology Role of third party services Why invest in connected cars? Mobile Technology Trends to Watch In 2017 The infographic Mobile Technology Trends for 2017 is a great checklist that shows what small businesses can get from using a mobile app. It also tells you what some of the current trends in apps are, and the importance of the cloud, and what roles AR, LBS, and IoT will be playing soon. Small business apps are being created at a faster rate than ever before Sales through or with apps are expected to top $77 billion in 2017 Mobile apps bring in customers with features like Augmented Reality and Location Based Services The Internet of Things (IoT) will connect small businesses to more things than just phones, tablets, and computers Mobile App Development for Business Mobile application is a crucial point in the business development path. Nevertheless, it takes too long for some to realize it. This infographic outlines key beneficial points any company should take advantage of: Time spent on apps by the perspective clients. Impressive investments in the business application field. The number of clients that business can reach on apps. Improvements brought by apps into the business processes. Uber-for-X-Header Uber for X: On-demand Services in 2016 Uber launched in 2009, and since has raised nearly $9 billion in funding. After 5 short years in business, the company had already grown six times its original size and penetrated international markets. It also introduced a new kind of business model — the on-demand model where workers are contractors. After seeing Uber’s rapid success, other companies wanted to create on-demand services for other industries. Now, there are apps for nearly everything from on-demand alcohol delivery to on-demand beauty services. These companies are taking the Uber business model and evolving it to fit their customer’s. To show you just how far-reaching “Uber for X” model is, GetVoIP created this visual on 49 on-demand services and how much they’ve been funded. About half of these companies have been funded in untitled1 Open Mobile Summit: State of the Industry It’s hard to keep up with the new ways that brands are engaging with their consumers and how they’re accessing information – and even harder to predict what the future holds. But help is at hand. Our friends at Open Mobile Media have put together a survey of more than 700 mobile executives, both from consumer-facing brands and tech companies, to assess whether they are bullish or bearish about certain applications, platforms and technologies. By checking out the survey results, you will get: The latest low-down on what factors are impacting brands’ mobile strategy: What fills them with excitement and what’s stopping them from sleeping at night A focus on mobile marketing and advertising: Find out how mobile marketing fits into the whole organisation, the Screenshot The Performance Marketing Guide 2016 PerformanceIN’s Performance Marketing Guide 2016 offers a rundown and campaign-building tips for marketers working across a range of disciplines. The guide features over 100 pages of content and covers the following and more: Affiliate marketing Attribution Paid social Email and marketing automation Programmatic Behavioural marketing Data & analytics Video Lead generation   Why_You_Should_Care_About_Deep_Links Why You Should Care About Deep Linking Deep linking has been around for a few years, but many people still struggle to understand its potential value on their business. This eBook looks at deep linking from a high-level to explore how deep linking can drive sustainable growth for your app. More specifically, it will discuss: How deep linking help with user acquisition Which deep linking features are best for driving engagement The value of deep linking when it comes to retention How virality completes the mobile growth cycle 10 Hacks for Better Mobile Marketing eBook 10 Hacks For Better Mobile Marketing 10 Hacks for Better Mobile Marketing was created to make sure that you and your team are doing everything you can to hit your KPIs. Whether you’re a developer or a marketer, these hacks can be used to grow your app and engage users. This eBook will teach app marketers the following: How to harness the power of social media to improve app awareness To use app store optimisation to your advantage Promote your app with push notifications HOW TO MAKE MONEY FROM YOUR TRAFFIC_featured How to Make Money from Your Traffic We at Blackfox are always on a quest to help our affiliate partners to be more efficient and make more money with their traffic. On the infographic, you can see below, we highlight a little known information about non-targeted traffic that always exist in mobile affiliate networks. To know more click on the infographic to get in touch with Blackfox team. Chinese App Publisher Landscape The Chinese App Publisher Landscape Here’s our guide to the country’s top app publishers, by revenue. For companies or studios interested in breaking into the Chinese app market, there are approximately 250 app publishers in China, 50 of which are big players such as iDreamSky, the largest mobile game publishing platform, and Chukong Technologies. The country’s vast internal market boasts over 200 different app stores, which can make it difficult in distributing an app across the entire ecosytem. Doing business in China can be a complicated process, but we hope that this landscape snapshot will be a valuable resource. For more information see out blopost: Who Are The Top Chinese App Publishers? or checkout our handy PDF guide for download.   LTV Life Time Value of App Users App developers have their work cut out for them when it comes to determining the ultimate value of their apps, but often do not place customer lifetime value first. In this Ebook guide app marketers will learn the following: The importance of LTV How to determine LTV and maximise it CAC and Virality