WaR is an influencer marketing agency that was founded in 2010. The agency offers bespoke influencer marketing strategies, along with the choice of influencer, campaign reports, help with events and full management of them.
Their clients include Primark, Amazon, Carphone Warehouse, Pandora, Starbucks and Clinique.
Motorcycle taxi app Gokada drives off with $5.3m funding Posted on May 24, 2019 by Ben Heathcote Saleh is joined by Nigerian tech stalwart Ayodeji Adewunmi, director at Rise Capital and the co-founder and former CEO of Jobberman, who is....
Consumers want coupons as part of their mobile shopping journey Posted on May 24, 2019 by Anne Freier ...features like item availability, product information, customer service, coupons and discount and rewards the most.
Google Analytics for mobile apps is shutting down - where should developers move now? Posted on May 23, 2019 by Artyom Dogtiev So for some, this will be a backward step.
Mobile video in-app ad click-through rates are 7.5x higher than display ads Posted on May 23, 2019 by Anne Freier Rewarded video formats emerge as the clear winner in terms of performance.
Majority of adblocker users understand importance of online advertising Posted on May 22, 2019 by Anne Freier “This is a generation in-tune with invasive advertising and are wary about the types of ads they expect to see in the future,” said Ben Williams, director of advocacy....
Secure-D uncovers mobile ad fraud activity on popular Android app Posted on May 21, 2019 by Anne Freier The growing sophistication of disguised malware calls for an ever more vigilant approach.
Bidalgo launches Accelerator training programme for app marketers Posted on May 21, 2019 by Anne Freier Now, Bidalgo, the ad automation software company for app marketers, has just rolled out its new Accelerator which helps marketer and small....
One in 100 ad impressions are affected by malicious ads Posted on May 20, 2019 by Anne Freier “Thankfully, malware and other ad quality issues are not intractable problems.
Amazon to acquire ad tech provider Sizmek to bolster ad opportunities Posted on May 20, 2019 by Anne Freier The eCommerce giant has been expanding its ad efforts and launched in-app video ads and reward options that publishers can offer to customers earlier this year.
GetYourGuide bags $484m funding and hails 25m ticket milestone Posted on May 19, 2019 by Ben Heathcote " Moving forward, GetYourGuide plans to build more of its own "Originals" tour experiences, which have already sold....
Futuristic FinTech features your apps shouldn’t miss Posted on May 23, 2019 ...banking is quite popular already, and it wouldn’t be incorrect to say that we’re rapidly moving towards the time when virtual assistants will be used for banking transactions everywhere.
The evolution of Push Notifications in an era of Marketing Fatigue Posted on May 20, 2019 Push notifications can be used for any communication ranging from an inclement weather warning to a reminder that a customer has items in their shopping cart ready to go to checkout to a suggestion....
A Viral Success: PUBG Mobile North American Launch Posted on May 16, 2019 Tencent Games enlisted the services of Viral Nation, an award-winning influencer marketing agency to develop and execute a massive online marketing campaign surrounding....
How to craft a successful Vacation Rental mobile app: best practices Posted on May 15, 2019
Open Source user consent SDK for iOS & Android apps Posted on May 14, 2019 Onwards, to comply with Apple’s Terms of Service, apps using analytics SDKs must.
A global, data-driven Influencer Marketing Agency
Reach Your Target Audiences In Innovative And Effective Ways
The Leading Global Social Influencer Marketing Agency
Supercharge your customer growth with referral marketing through Mention Me
Your Gateway To The World's Most Powerful Influencers And Brands
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