Payments will be charged to the users’ mobile phone bill.
SoftBank customers simply need to add carrier billing as a payment option to their Amazon.co.jp account before they checkout.
“Bango technology has ensured that our customers can enjoy a simple and successful way to buy on Amazon.co.jp” said Toshiaki Hirata, Board Director, Senior Vice President & CSO, SB Payment Service Corp., a subsidiary of SoftBank Corp. “We look forward to benefiting from Bango data insights to accelerate the growth of our new business”.
Bang already provides carrier billion for Amazon.co.jp for NTT Docomo and KDDI. It’s a popular method of making purchases instantly without having to enter card details online
It is also an effective way to acquire, monetise and engage customers.
“Japan’s high spending population leads the world in mobile commerce. Charging the cost of goods to the phone bill is a widely adopted payment method, with billions of dollars in online purchases charged to Japanese phone bills,” said Paul Larbey, Bango CEO. “The Bango Platform meets the challenge of delivering carrier billing at scale, ensuring global retailers can provide customers with the convenience and security they want from a payment method”.