Rosy bags $1m in seed funding for sexual wellness app

Ben Heathcote | March 3, 2020

App Deals

Rosy, a sexual wellness platform and app providing women with education and resources, has secured $1 million in a seed funding round led by angel and VC investors.

The Texas-based startup’s backers include Alex Snodgrass, Founder of The Defined Dish; James Beshara, Investor and Founder/CEO of Tilt; Erin Newman, MD, Dallas-based Ob/Gyn; Laura Baldwin, Managing Director at Golden Seeds; and VC funds Joyance Partners and Social Starts.

Described as an “evidence-based” tech platform designed by doctors and built by technologists, the app offers a sexual wellness score, access to an extensive library of educational videos, erotic stories, guided classes, and a community where women can talk openly about their sex life.

“My goal with Rosy is to use modern technology to make education and resources easily accessible for the millions of women who need it,” said founder Dr Lyndsey Harper.

“As an Ob/Gyn, we don’t even have the training to treat female sexual dysfunction, yet male sexual dysfunction research and treatment options have been on the market for decades. After I kept hitting a wall searching for available resources, I realized it was my responsibility to help not only my patients but women across the country.”

Harper left her private practice in 2018 and started working on Rosy. The platform currently boasts more than 2,500 healthcare providers and physicians actively referring their patients to the platform.

The platform’s education and resource library includes more than 100 unique, short video lessons, guided classes, and romantic stories. Rosy recently launched a first-of-its-kind community where women can anonymously ask questions.

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