US smartphone and social media usage has remained fairly flat since 2016, according to new research from the Pew Research Center. 65% of adult respondents from the US said they used broadband internet at home, which is close to the 67% determined back in 2015.
Meanwhile, there has been a small drop in people owning laptops or desktops from 78% in 2016 to 73% in 2018. This may be partially driven by mobile adoption rates, but also saturation.
Interestingly, nine out of ten adults below the age of 50 years said they used their smartphones to go online. Furthermore, the number of users who use solely their smartphones to go online has jumped 8% from 2016 (12%) in 2018.
Overall, social media usage has remained fairly stable with most Americans using the same channels as they did before. However, Instagram usage grew 35% in 2018, compared to 28% in 2016.
The study also pointed out that usage of digital voice assistants for mobile devices such as the Amazon Echo had jumped 46%.