Mobile game publisher ModooPlay landing at China Joy 2019

Partner Post - ModooPlay Leading Mobile Game Publisher

Posted: July 15, 2019

The most influential event in the global digital entertainment industry, ChinaJoy, is about to kick off, gathering tens of thousands of professionals related to the gaming sector. ModooPlay, a leading game publisher, is thrilled to share its experience and discuss challenges & potential solutions in the mobile gaming field. 

Go Global & Go China

Established in 2017, ModooPlay is an expert in publishing hyper-casual to mid-core games for Android and iOS systems. It has partnered with 20+ indie developers or studios worldwide and successfully brought 50+ games to 100+ regions. Specifically, it is committed to helping games launch into China market, acquire high-value users and monetize effectively. It is qualified to assist with license application and offers one-stop solutions for game localization & culturalization.

Despite its relatively young age, ModooPlay has achieved outstanding results. For instance, idle game Super Crush Machine hit No.1 in the Android download charts of 25 countries and remained the top 3 for weeks. And Weeder Match, after being released into Chinese mainstream distribution channels, ranked No.1 on its first day in Mi Store.

Powered by Live Data

The mobile gaming market changes rapidly; products iterate more frequently than ever. And ModooPlay gains competitive edges through high R&D investment and delicacy management. ModooPlay self-developed a real-time Big Data Analysis platform to integrate and analyze tens of Terabytes of data from various sources. Multi-dimensional user profile construction based on scientific analysis enables precision marketing which helps developers obtain high-quality users. Moreover, it uncovers insights on how to redesign games to optimize user experience etc. according to market feedback. Continuous micro-innovations guarantee long-term growth.

“Cultivate China market, Expand overseas market”. Adhering to such goals, ModooPlay never ceases reaching out to developers and maximizing each game’s potential. At China Joy, ModooPlay is looking forward to greeting developers around the globe with high-quality games.

You are most welcome to visit our booth: C306 at Hall W3. Scheduling an appointment by emailing is recommended.

Mark it down in your calendar:

Date: August 2-4, 2019

Location: Hall W3, Booth C306