Help your Mobile App Find its Future Users

Partner Post - AdCash Your Global Advertising Partner

Posted: November 28, 2016

You’re courting picky users

$52 billion will run through app stores by the end of 2016 and it’s expected to almost double by 2020: it won’t be easy. In Google and Apple stores alone, there are almost 5 million apps, but users spend 90% of their time in only a few.

The developed market is close to saturation, but it’s not all doom and gloom. Emerging markets will increase demand and the app store wall will be breached as app streaming technology develops.

Users will download their apps from app stores but they won’t find them there, which is good. Ultimately, there’ll be more users who’ll be able to find your app more easily. With Apple selling 54 million iOS devices quarterly and OEMs that manufacture Android OS driven devices collectively on even bigger scale, the mobile market will continue to expand rapidly.

Employ matchmakers and say hello

Promoting, advertising, marketing…business terms dressed in formal attire that describe a process: dating. Starting with ‘hello’, it leads to conversation and ends in a relationship.

Unlike most people, your app’s goal is to start many relationships.

Your app’s dating profile is your app store listing and the ad networks are your matchmakers. The best provide you a popular, yet selective platform, which provides targeting and other tools to find matches efficiently.

Why change is a good thing? 

Your app listing is great; it should be portable. With Adcash, it is. Using AppInstall, you just plug your app listing URL in and it will pull the specifics from the listing in moments…seconds actually.

Whether you’re creating an in-app or mobile web ad, your description copy, your creatives, and ratings are transferred. Customize your ad by hiding specific fields, altering your description copy and/or providing additional creatives.

It’s time for your app to find its perfect matches

Your users are waiting to be introduced to your app and only tier 1 networks will provide you the users you’re after. However, it’s not just about the quality of matches is it?

You also want to be efficient…not a word often used in the dating world, but you’re courting users and busy working on improving your app’s features.

You’ve already created a winning profile, it just needs to be shown to interested users. Wherever they are, Adcash is there. Port your app store listing using AppInstall today and help your app find its perfect users.

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