App optimization platform Mobile Action now offers its analytics for free

Andy Boxall | January 21, 2015

App Marketing

App store optimization and marketing company Mobile Action has made its analytical service available to everyone, for free. It has abandoned its pricing structure, removed any limitations, and is ready to welcome all app developers wishing to understand how to better promote their apps.
The entire Mobile Action service is now free, and it can be used to monitor app performance inside the Google Play Store, or the iTunes App Store. What’s more, it can be used to monitor apps produced by competitors, without any restriction on numbers or keywords.
An example graph showing Mobile Action’s download figure estimates
Mobile Action Graph
Mobile Action has also introduced a new tool for estimating app downloads, which is also available for free to Mobile Action users. It not only displays estimates for your own app, but also for competing apps, plus a rundown of the download figures of the top 1500 apps.
By offering all this for free, Mobile Action hopes to entice developers to sign-up for one of its pay-for-performance services to help boost traffic and acquire new users. Founded in 2013, the company is a young competitor to App Annie, and has its headquarters in San Francisco. Visit Mobile Action’s profile for more information.

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