Predictive analytics: Discover the best strategy to maximize LTV post-IDFA

Partner Post - Adikteev Data-driven app marketing platform

Posted: February 4, 2022

With Apple’s ATT framework rollout, app marketers are losing access to unique user identifiers across platforms. Predictive analytics can help marketers navigate this new environment, offering a way to predict user LTV, user churn potential, and help keep users within a company’s app ecosystem. In our white paper about predictive analytics, you will learn:

  • What is predictive analytics
  • How to measure LTV
  • How to predict churn
  • How to keep high value users
  • How to implement predictive analytics

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