Dating App Revenue and Usage Statistics (2021)

In 2013, Tinder revolutionised the online dating industry with a simple system, swipe right if interested, left if not. Instead of having a matchmaker rifle through thousands of profiles to find someone unique, users could decide whether they liked someone based off a few photos.  In comparison to the services which had come before, Tinder made dating simple, but it also, as studies have found, made it less about lasting connections and relationships and more about casual hook-ups and cheesy openers.  What’s rather unique about Tinder, in the age of entrepreneurs and startups, is that it was built by Hatch Labs, a startup incubator funded by IAC, a holding company responsible for Match.com, Plenty of Fish and OK Cupid.  Instead of an outsider crushing the … Continue reading Dating App Revenue and Usage Statistics (2021)