Madvertise is an independent sales house for mobile advertising with a headquarter in Paris, France and divisions in Germany and Italy. The first marketing, technology and mobile advertising company listed on the stock exchange in France, founded in 2011 and overseen by Paul Amsellem. Madvertise reaches 71 million unique visitors across 6 countries (France, Germany, Italy, United Kingdom, Swiss and Austria) representing over 100 premium publishers in Europe.
|Types:||Mobile Ad Network|
Ad revenue for mixed reality apps to reach $11 billion by 2024 Posted on November 15, 2019 by Anne Freer As more and more social networks such as Facebook and Snapchat adopt VR and AR, advertisers are noticing higher engagement rates.
Digital advertisers in Russia will soon be able to advertise in TikTok Posted on November 13, 2019 by Anne Freer Russian digital advertiser Yandex has announced a partnership with TikTok.
TikTok is apparently testing pay-per-click advertising Posted on November 08, 2019 by Anne Freer According to information obtained by Digiday, the popular video app wants to expand how many advertisers it can reach by providing them with the tools to manage their own ad campaigns.
Only 14% of targeted ads use GPS despite superior performance over IP data Posted on November 07, 2019 by Anne Freer ...also found that just 60% of suppliers were able to deliver on the location parameters requested by advertisers.
Pinterest now has 322 million monthly active users and increases revenues in Q3 2019 Posted on November 04, 2019 by Anne Freer In Q3, it also launched additional tools for smaller advertisers such as simplified reporting and an expanded ad credit programme.
Mobile ad revenues make up 94% of Facebook's total ad sales Posted on November 01, 2019 by Anne Freer In Q3 2019, advertisers working through 4C increased their budgets by nearly 30% across theFacebookfamily of....
Riding the wave of seasonal shopping intent Posted on November 12, 2019 ...year, waves of consumer spending surge in different countries, presenting massive opportunities for advertisers to reach an audience that has an inflated desire to shop.
VTA Spoofing: newly discovered fraud type that is taking the industry by storm Posted on November 11, 2019
APAC emerges as the fastest-growing mobile app market Posted on November 11, 2019 Meanwhile, the platform has immense potential for advertisers to promote their digital content and assets in advanced and effective ways.
Marketing your app in China: here’s what you need to know Posted on October 24, 2019 ...differences between the United States and China, if you’re going to market apps rather than attempt to advertise within those apps, it’s important to make some adjustments to your app before you try marketing....
Youth is turning away from Facebook and WeChat - here’s what they like instead Posted on October 23, 2019 Conclusion Whatever the reason, it’s something that brands and digital advertisers will have to consider when looking to reach out to younger demographics in both eastern and....
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