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News
YouTube adds Super Thanks to monetisation program
App developers are turning to meta elements in mobile games
Smart Cross-Promotion: Get your app ready for the future of remarketing
Practical ASO guide: optimization essentials to help boost app visibility & downloads
Hypercasual genre accounted for over 50% of mobile game downloads in 2021
TikTok partners with Zefr to boost brand safety of its ads
Social commerce to triple to $1.2 trillion by 2025
The continued growth and popularity of food delivery apps
AudioMob partners with AWS to deliver new in-game audio ads
HSD successfully launched its UK programme with first ever offline event
Spring integrates with Instagram to allow creators to keep 100% of sales profits
Adjust makes cross-device advertising measurable as connected TV’s growth and popularity soars
Instagram rolls out new creator monetisation tools
Twitter acquires Sphere to bolster Communities feature
Facebook launches Fantasy Games
Smartlook announces new advancements for their platform
Facebook adds search to Messenger emojis and Soundmojis
Uber expands grocery delivery app reach
TikTok partners with Vimeo to add video ad creative tools
MobileAction launches a free ASO Plan to support app developers
Yubo adds digital currency to Gen Z social app
Pub and weather app downloads spike as lockdowns end in UK
Swaarm launches new attribution for mobile ads affected by IDFA changes
“We rang in the digital age at Adidas,” Runtastic founder Florian Gschwandtner
How to Develop a Healthcare App or a Medical Mobile App
An App Development Process Structuring: Best Practices
The Finance App Marketing Campaign [case study]
What Does it Take to Build a Food Ordering App?
Differences in iOS & Android ASO You Need to Know (Google Play vs. App Store)
Amazon App Store Vs. Google Play Store: What are the differences?
Insights
5 ways to optimize your online store for better conversions
What is mobile creative strategy and how to create one
How to create the ultimate social ad campaign
Is TikTok for you? UK TikTok statistics you need to know
The biggest trends impacting OTT and CTV today
How this Facebook ads strategy increased app installs by 531%
Native vs cross-platform development: which one is the best option in 2022?
Best plant identifier apps available in 2022
Top 5 Android frameworks to ensure a successful app launch in 2022
How will recent privacy and brand safety changes affect advertisers across digital media?
Taxi-Hailing app platforms: offering easy commute
A short guide on choosing the right Ecommerce business platform
Paying user and rolling Retention Rate benchmarks across Game genres [study]
The Catch-22 of Freemium models: how to make real profit off your app
Food Delivery mobile app – how to deliver awesome customer experience
How your loser metric will guide you to a winning ASO strategy in 2022
Why share organic in-app events with your retargeting partner
Top 12 app metrics to track in 2022
Influencer marketing trends: What 2022 has in store
Top performing channels for mobile marketers in 2022
How to create a mobile app: simple roadmap
ASO tool features to boost app growth in 2022
Integrating application security techniques into mobile app development process
App development budgeting mistakes that you can avoid
The pillars of Middle of Funnel Marketing: what you need to know
How to build a brand for mobile app
Video shopping: an emerging way to shop online
Google Play Policy Changes
5 efficient anti-fraud features to save your marketing budget
Mega app development: your roadmap to the rising trend
Bluetooth and Bluetooth Low Energy: definitions, use cases, benefits
How TikTok’s shoppable content could challenge Facebook and Instagram
Building a financial technology app
Why P2P money lending apps are getting popular
Sensibly optimizing energy consumption with IIoT in 2022
2021 Affiliate marketing trends, insights & tips
Can IoT-enabled smart factories and smart manufacturing make a difference?
7 Essentials of corporate learning via mobile devices
2021 Influencer Compensation Report
Finding an apt investor for your mobile app
Mobile CRM: 5 phases for a successful growth strategy
How to be more like Tesla: lessons learned from customers’ favorite app
Best practices guide to Apple and Google App Store Optimization essentials
How to promote your brand on Connected TV
How smart contracts are transforming banks and financial institutions
podcast
#105: How we bootstrapped to 1 million users with Ania Wysocka, Founder At Rootd
#95: Mobile App Onboarding: how to get it right with Marissa Hsu, Senior Designer at Phiture
#87: Effective app design: 4 pillars with Ritam Gandhi, Founder at Studio Graphene
#82: iOS 15 implications for ASO with David Bell, CEO of Gummicube
#81: Building apps for businesses to survive COVID-19 with Nick Swenson, Managing Partner at Swenson He
#76 : Can ASO work hand in hand with performance marketing with Anton Tatarynovich, Senior ASO Consultant at Phiture
#54: App Store vs. Google Play marketing with Christinne Cuyugan, Growth Marketing at Drops
#44: Dating apps growth in 2020 with Geoff Cook, CEO of The Meet Group
#38: User Acquisition with Christian Eckhardt, CEO and Co-Founder at Customlytics
#31: A/B Testing for an app with Karan Tibdewal, Growth Consultant at Phiture
#1: ASO Essentials with David Bell, CEO and Co-founder of Gummicube
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