What’s the most prominent revolution you’ve seen in the last 15 years or so?
When we asked this question to the people around, almost 90% of them mentioned the Smartphones/ the Mobile technology. Well, you get the picture right. Even if we compare today with the past five years, mobile phones have got faster, smarter and leaner. Some of us (especially millennials) are hooked to the phones to an extent that there is no place we go without taking our phone- not even to the restrooms.
Mobile is the trustworthy future of every industry – be it retail, gaming industry, restaurant, transport and automotive, election polling, media, real estate, modern healthcare and everything else. The smartphone usage is increasing day-by-day and it will continue for the next 10 years from now.
Today, every invention is either inclined towards mobile apps, artificial intelligence (AI), Internet of Things (IoT), chatbot and VR. Every top-notch mobile app development agency is developing gimmicks with cutting-edge technologies. As you turn your attention to the device’s hardware and software- it’s transforming on the crazy ways with more fancy fillers. We’re at the peak of innovation for smartphones but it’s is too early to say that there will be a saturation point in the technology.
Some of the recent statistics evidenced the potentiality of mobile phones:
Mobile Usage Statistics-2017
ComScore shows a report on 2017 mobile usage which states that 52% of total time spent on digital media is dedicated to mobile phones.
It also mentions that apps account for 7 out of every 8 minutes consumption on mobile devices.
eCommerce Mobile Stats 2017
62% of the smartphone users have made a mobile purchase in the last six months.
An estimated 10Billion mobile connected devices are currently in use.
Future Prospects of Mobile App Market
Mobile app generated a whopping $41.1 billion gross annual revenue in 2015. This figure is expected to rise as high as $189 billion by 2020, as per Statista.
By 2020, in-app advertising will generate $53.4 billion revenue per year – translating to around 63% of mobile display advertising revenue.
Let’s see the major industries we’ll see a mobile change:
Mobile payments are attracting much consumer interest. Paying from Venmo in your favorite bar or Android Pay in the grocery store, the categories of mobile payment options and transactions have exponentially grown, and there’s no slowing down to this curve. Brands like Apple and Visa are touting serious investments with the goal of becoming the leaders in mobile payments. PayPal, Apple Pay and Android Pay are the most popular solutions.
What the future holds for Travel Distribution?
Smartphones have swiftly transformed the travel and tourism industry to more convenient traveling and booking. Focusing on incremental improvement to how consumers book their tickets and hotels and enjoy a delightful experience. Airline companies and hotel businesses are leveraging artificial intelligence to facilitate personalization in services and dynamic pricing. Some of them are using direct channels to reach out to their targeted customers, cutting down the market intermediaries and brokers. Mobile app development agencies are developing price comparison apps, travel search engines that are responsive.
Mobile Technology in Health is yet another disruption as the primary and initial medical health can now be provided by mHealth solutions. Fitness trackers, health apps supplying medicines at the doorstep, doctor’s consultation through a video call, booking an appointment through cellphone are few breakthrough innovations. It’s growing beyond expectations as health organizations are now moving to mobile-connected services that are way too helpful in collecting patient’s and doctor’s data and get to the next-level of healthcare delivery.
Read more about mHealth Apps: Are health apps really saving lives- or just misleading us?
Likewise, almost every sector is aiming to take their products and services to the mobile screens. As the mobile technology grows and smartphones are about to become much smarter, we’ll certainly see a point-to-point connected world.