CPI-based app install ads have become a significant contributor to the mobile advertising revenue. According to a recent Business Intelligence forecast, mobile app install advertising revenue in the US alone will reach 7 billion by 2019, compared to $4.6 billion in 2015.
We’ve assembled a landscape snapshot of networks and platforms offering app installs – some of them work on a CPI model and others use a CPC or CPM based trading approach but with the focus on delivering app installs and users.
There is also a recent blogpost on App Install Networks and we have also produced a PDF guide on the subject that you can download.
Plus, you can also find more app install networks and platforms in our mobile advertising directory and our app marketing directory.
In Mobile Advertising. April 29, 2016