IMA is an influencer marketing agency that helps brands to engage and reach audiences on a global basis. They feature a network of over 20,000 influencers and will match a brand to one of them based on data; this creates a bespoke image for the brand.
Clients with the agency include Calvin Klein, Mini, Diesel, Samsung and TomTom.
Fashion and beauty brands lead social media shopping trend Posted on May 24, 2019 by Anne Freier
WhatsApp is the most popular messaging app among US Hispanics Posted on May 24, 2019 by Anne Freier WhatsApp can be used on WiFi networks to send text, images, videos and voice messages.
Finance app Money Dashboard attracts over £2m from crowdfunding investors Posted on May 24, 2019 by Ben Heathcote
Motorcycle taxi app Gokada drives off with $5.3m funding Posted on May 24, 2019 by Ben Heathcote ...am truly excited about the promise of Gokada becoming the operating system of how cities function optimally and efficiently across Africa.
Consumers want coupons as part of their mobile shopping journey Posted on May 24, 2019 by Anne Freier
Google Analytics for mobile apps is shutting down - where should developers move now? Posted on May 23, 2019 by Artyom Dogtiev
Mobile video in-app ad click-through rates are 7.5x higher than display ads Posted on May 23, 2019 by Anne Freier
Majority of brands plan to invest more in Facebook ads Posted on May 23, 2019 by Anne Freier
Majority of adblocker users understand importance of online advertising Posted on May 22, 2019 by Anne Freier
Futuristic FinTech features your apps shouldn’t miss Posted on May 23, 2019 The technology provides greater transparency at the price of minimal time.
How to develop a mobile app users will love and stay loyal to Posted on May 21, 2019 Thus, the use of minimal data must also be considered by developers.
Accelerate your business process with a mobile app Posted on May 20, 2019
The evolution of Push Notifications in an era of Marketing Fatigue Posted on May 20, 2019 For example, one might assume that 5 pm, the time most people get off work, would be the optimal time to send a push notification.
A Viral Success: PUBG Mobile North American Launch Posted on May 16, 2019
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