Heap is the mobile and web analytics company. It empowers businesses with iOS apps and web events tracking capabilities. The Heap platform automatically captures and measure every user action (clicks, taps, swipes, form submissions, page views, and more) in an app. The solution doesn’t require any extra code and eliminates waiting for data to trickle in.
The major features are:
- Retroactive analytics
- Real-time analytics
- Direct data export (part of the Enterprise plan)
- Retention tracking
- Funnels building
|Platforms:||Responsive Web Apps|
App Store subscription apps that cost thousands per year scamming iOS users Posted on October 05, 2018 by Andy Boxall ...use subscriptions to make money reveals many which charge high rates for services many expect to be cheap, or free.
Facebook Messenger ads are more disruptive and more expensive than News Feed ads Posted on September 21, 2018 by Anne Freier ...Instagram. Additionally, the report unveiled that Messenger ads were more expensive than News Feed ads at $3 CPM, but cheaper than Instagram rates.
Banks and Mobile Apps Have Finally Met Their Match – A Big Blowup Posted on September 17, 2018 by Business of Apps ...eliminates the need to hire additional employees Mobile apps often offer transactions that are cheaper than ATM transactions This even saves a lot of operational costs by eliminating the need to....
Women are 79% more likely to spend money in your gaming app than men Posted on August 21, 2018 by Andy Boxall Liftoff also indicates it’s cheaper for marketers to attract women game players, with an average install-to-purchase cost of $22.
Mobile ad spend predicted to grow 15.9% through to 2022 Posted on July 19, 2018 by Anne Freier “With improved device performance, increasing screen sizes, and cheaper cellular connectivity, mobile will deliver better experiences to consumers and continue to gain....
Low ad costs on Snapchat offer good opportunities for mobile advertisers Posted on July 12, 2018 by Anne Freier Cheaper ad prices mean that advertisers can try out different versions of their campaigns on Snapchat....
Snapchat has some of the lowest app advertising prices Posted on June 19, 2018 by Anne Freier
Common mistakes that you should avoid to improve your App visibility Posted on November 27, 2018 ...high-quality traffic, optimize the App profile visit-to-installs conversion or even lead to a better (and cheaper) User Acquisition? There are a lot of Apps that reached these goals and increased their organic....
What are the pros and cons of designing a financial app for your restaurant? Posted on November 15, 2018 These will heap on more migraines and venture after some time.
3 Key Elements of App Advertising That Enhance User Acquisition Posted on November 04, 2018 Discovering the new users in such countries like China, Russia, or India appears cheaper.
Check out how @opploans uses Heap to consolidate data across silos and for CRO. The result: an 8-figure boost in re… https://t.co/OYDWy62szD(about 2 days ago)
Get a jump on the new year at Data Driven: Data Stack Trends for 2019 on Dec 13! https://t.co/f0GQC568NL Join… https://t.co/PHk6HdNmAW(about 4 days ago)
RT @HRExecMag: Who made @Glassdoor's top places to work in 2019? @BainAlerts ranked No. 1 for large companies and @heap clinched the No. 1…(about 4 days ago)
@joaouchoa Hi João! Thanks for reaching out! DM us your email address and we'll contact you directly.(about 4 days ago)
The results are in! We're thrilled to be #1 in @Glassdoor's 2019 Best Places to Work! Get a sneak peek into why our… https://t.co/RvQeHeovQ0(about 5 days ago)
- Heap Earns Top Spot in Glassdoor 2019 Best Places to Work Awards Posted on 06th December 2018 (about 4 days ago)
- Why Heap is a 2019 Best Place to Work Posted on 05th December 2018 (about 5 days ago)
- Why Google Analytics Is Not Enough Posted on 07th November 2018 (about 1 month ago)
- Why Build-Your-Own Customer Data Platforms Are So Hard (and What to Do About It) Posted on 30th October 2018 (about 1 month ago)
- How to Make Data-Driven Decisions Fast Posted on 23rd October 2018 (about 2 months ago)
Mobile ad fraud protection for brands, networks and agencies
Mobile measurement, attribution, and engagement
Smart Ad Intelligence For Your Apps
The app analytics and app data industry standard
Real-Time Mobile Application Analytics
Fully-integrated optimisation solution for mobile apps
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