Remember the time Siri was launched? The normal ‘boring’ working day in the office had transformed into a ‘fun’ testing day where everyone got busy checking out the fascinating possibilities of the latest AI. While Siri wasn’t one of those heavily commercial, business-oriented AI platform launched by Apple then, it certainly paved a way, along with its competitors, to throw a whole new light on the world artificial intelligence and its integration in business. 

AI chatbots have sought quite a popularity in a wide range of industries in the past few years. They are bringing fresh approach for businesses to interact with their customers and the world via the means of messaging apps that have witnessed an exploding popularity. Chatbots have made it easier for businesses to operate on any scale. 

Apart from automating the interactions with customers, these chatbots assist in performing various tasks, reach a global audience, and boost branding building efforts. A chatbot is a valuable integration for businesses who’re seeking to grow in these competitive times. Considering the way they’re dominating the space presently, it wouldn’t be incorrect to say that they will become extremely capable, powerful, and pervasive.

If your business doesn’t have its own chatbots yet, it’s time you think about it and take some action before it’s too late. Adopting the AI chatbot technology will serve you a major edge as a marketer over your competitors. Below listed are the reasons for you to explore why you should be investing in an AI chatbot of your own.

Monitors Consumer Data and Gives Insights

As mentioned above, AI chatbots are excellent tools to interact with customers. The feedback they gather from the users through simple questions can help you in numerous ways. You can enhance your products and services based on those reviews, you can track consumer behavior and track buying patterns with the help of data monitoring, and much more. User data monitoring can help your business decide which product/service to market more, redevelop, or use different approaches to marketing. 

Processes an extensive volume of requests

A chatbot is a great tool for this purpose. If your business is receiving a high volume of requests, it isn’t necessary to boost the team capacity or template for fetching queries. A well-developed chatbot can help your brand face several questions/queries in a simultaneous and smooth manner.

Drives better engagement

As you’re already aware, it is quite important to keep the users of your brand well-engaged. This is the reason why companies have heavily tilted over social media marketing. Customer engagement through social media channels helps in increasing the sale by approximately 20% – 40%. However, while this sounds great, investing in an AI chatbot will definitely yield to adding a great experience for your customers because generally, a character driver experience helps the audiences to stay more engaged. 

Zymr is experienced in building generative chatbots for several verticals and offering a comprehensive service in strategizing, designing development, and testing of AI chatbots. We leverage our years of technology capability and business experience to bring smart AI chatbots to life. We have a pool of highly skilled developers that can help you build chatbots on various platforms including Facebook (wit.ai), Microsoft Bot Framework, etc. 

Feel free to reach us at hello@zymr.com if you want to build your own chatbot or have any other software development requirement.