Category Archive: App Startups

Melanie Ring

In App Deals, App Startups

December 20, 2016

App-funding-deals

The app economy boom had to end sometime. But does the slow-down really signify its demise? International Data Corporation (IDC) research revealed that the slowdown in mobile app installs and direct revenue, may be a sign of market maturation. The number of users connected to the App Store is at an all-time high but competition is fierce. Google Play features 2.4 million available apps. Yet, we spend 80% of our app time in only three apps, according to a comScore report. This makes it very challenging to get your app noticed. In response to market saturation and app publisher complaints, this year, Apple and Google both announced updates to their app stores to help developers increase app visibility and revenue. The app economy may be

Read More >
mobvista

Mobile ad platform, Mobvista, recently attracted over 150 marketing experts and professionals to join its first event in Seoul to discuss “How to accurately reach global users and get higher ROI?”. Mobvista’s first market event in Seoul Source: mobvista.com Korea now outpaces North America and Europe by 10% when it comes to smartphone penetration. At a 70% penetration rate, the country currently tops the mobile market world. It’s not surprising then that Mobvista has begun to explore the Korean market and plans to expand its overseas presence here. Speaking at the forum, Irene Yang, Mobvista Director of Business Development in APAC, Junsung Park, Mobvista Korea Sales Head, and Sehee Cha, the Account Manager of TUNE, shared their visions. Irene Yang, Mobvista Director of Business Development in

Read More >
yuuzoo

YuuZoo Corporation Limited, the Singapore-based social eCommerce firm, has just announced the launch of YuuTV, a video streaming platform which will feature film, TV, sports and fashion content sourced from partners such as Relativity Media, the movie studio. In addition, content creators are invited to create their own branded channels to stream their content and showcase their presence. YuuZoo virtual clubhouse product Source: yuucorp.com YuuTV users will be able to watch content 24/7 via their mobile phones. In addition, the platform supports a sharing function to allow users to generate their own content, but also allows for ratings of other’s content. The company hopes that this will boost user engagement. YuuZoo has thought of a myriad of ways to generate revenue on YuuTV in various ways and with

Read More >
DripApp main

DripApp, an app which allowed users to buy pre-paid plans at independent coffee shops in London, has reportedly shut down. The news comes less than a month after Business Insider UK reported that the app’s future was at risk after easyJet founder Sir Stellios Haji-Ioannou withdrew an investment offer. DripApp is no longer available in the App Store and users that have already downloaded the app are unable to log into their account. Those with remaining credit will be reimbursed within 15 days. The app was used by approximately 30,000 people and allowed users to buy pre-paid drinks plans at 150 independent coffee shops in London. In an email to users, the startup admitted that the last few months have been “really difficult”. It added: “The reality

Read More >
Anne Freier

In App People, App Startups

October 28, 2016

miquido_deloitte_post_440x220

Mobile UX and development firm, Miquido, has been ranked 8th in the 2016 Deloitte Technology Fast 50 CE. That’s quite an achievement for the mobile-first tech consultancy firm which has been focused on mobile design and software development since 2011 with revenues growing 1214% over the last four years. Miquido ranks 8th in Deloitte Technology Fast 50 CE Source: miquido.com The Fast 50 scores the top 50 fastest growing tech companies across Central Europe. It looks for innovation, industry drive and forward-thinking businesses. Miquido provides mobile technology to enhance global enterprise and start-up sales, customer engagement and productivity across mobile apps, wearables and smart home solutions. It says that nine out of 10 projects it receives come through referrals. Indeed, the company has already delivered over 90

Read More >
Melanie Ring

In App Startups

October 19, 2016

Man and woman chatting with AI chatbot in a smartphone app. Vector illustration

The rise of chatbots has certainly got the mobile tech world talking. Bots have had some impressive coverage and adoption this year, especially since Facebook allowed businesses to deliver customer service and content through chatbots on Messenger. Developments in artificial intelligence (AI) and the popularity of messaging apps are fuelling the growth of chatbots. In 2016, the number of messenger bots grew by 170% over 3 months, compared with 100% growth of apps, according to Citigroup research. But what does this mean for the future of apps? While the tech giants claim chatbots are the new apps, others warn us to beware of the hype, believing bots will form an integral part of a brand’s app-first approach. Chatbots are particularly popular within concierge apps. The

Read More >
Melanie Ring

In App Startups

October 12, 2016

Indian city skyline illustration

Not only is India one of the fastest growing tech hubs in the world, it’s also the youngest startup nation. More than 72% of its startup founders are younger than 35 years. These bold, young entrepreneurs are embracing mobile technology. And Bangalore, India’s third largest city, is the country’s biggest tech hub with New Delhi and Mumbai not far behind. According to a report by Compass, it’s the success of startups like Flipkart and InMobi (both part of a widening Unicorn club) that is helping to circulate wealth and expertise, and attract the attention of international investors. Last year, out of the top 20 startup ecosystems in the world, Bangalore saw the most growth in VC investment. However, there are concerns that despite huge investment

Read More >
Melanie Ring

In App Startups

October 5, 2016

New York City Skyline illustration

New York is one of the best places to build an app business. In fact, it’s the number two startup ecosystem in the world (just behind Silicon Valley), according to Compass. As a top financial hub New York has, unsurprisingly, seen a rise in fintech startups. But it’s not the only industry in which the city’s app startups are thriving. Food delivery, ticketing and healthcare are all areas that are inspiring app entrepreneurs and attracting VC funding. Although investors have grown cautious, compared to 2015’s funding boom, experts say that rounds are still frequent. Greater diversity is a huge advantage for New York’s tech scene. A report by the New American Economy revealed that 36% of tech founders in the US are immigrants. Foreign businesses

Read More >
Melanie Ring

In App Startups

September 28, 2016

female-founders-of-app-startups

If you’re working in the world of startups you’ve probably noticed that female founders and leaders are seriously underrepresented. In fact, less than 15% of Europe’s startups are founded by women, according to the European Startup Monitor. However, research by Compass reveals that the number of female founders in the global startup ecosystem has grown by 80% over the past three years. Which suggests the industry is making positive moves towards gender equality. The opportunity is there to find new innovations from a more diverse founder base and experts believe VCs need to look beyond their immediate network. For example, in the US, 38% of new businesses are started by women but only 2-6% of those founders receive VC funding, according to Ethan Mollick, a

Read More >
Melanie Ring

In App Startups

September 21, 2016

Berlin city skyline illustration

Berlin’s digital startup scene may be young compared to London but it’s growing up fast. In 2015, Berlin had the fastest growing startup ecosystem in the world. A new startup is founded every 20 minutes in Berlin, according to statistics from Gruenden. App entrepreneurs are attracted to Berlin’s relatively low cost of living and uninhibited access to the EU. Converted warehouses like The Factory have become integral spaces in which young entrepreneurs and companies (including SoundCloud and Uber) can work and socialise. Berlin is cheaper than many European cities which makes it an attractive base for cash-strapped app founders. Ironically, Rocket Internet a core company in Berlin’s startup scene is not doing so well. Rocket Internet (which holds dozens of startups in food delivery, fashion and lifestyle)

Read More >